Game Changers

Name: Game Changers
Brand: American Bar Association
Price: 81.75 AUD
Availability: PreOrder

How Name, Image, and Likeness Law Creates College Millionaires

By: Mitchell F. Crusto

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Paperback | 4 March 2026

At a Glance

Format
Paperback

Dimensions(cm)
22.8 x 15.2

Paperback

RRP $105.00

$81.75

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Available: 4th March 2026

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There has been a revolution in college sports. Few developments in the history of college athletics have caused as much controversy, change, and discussion as the legal recognition of student-athletes' ownership of their name, image, and likeness (NIL).

Game Changers demystifies NIL law through case studies of the most successful college NIL millionaires: Caitlin Clark, Olivia Dunne, Bronny James, Arch Manning, Angel Reese, Shedeur Sanders, and Bryce Underwood. Readers will learn the history of NIL, from college players' struggles for their rights to, in many cases, fortune and fame. It unveils ten NIL power secrets of college NIL millionaires. Further, it guides college athletes non-athletes, and others in critical strategies, skills, and techniques.

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