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From Science to Business : How Firms Create Value by Partnering with Universities - Georges Haour

From Science to Business

How Firms Create Value by Partnering with Universities

Hardcover

Published: 10th November 2010
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In what is often called the `knowledge economy', two actors, universities and firms, play a leading role in creating new knowledge, products, services, and jobs. Through efficient and smart partnering models, firms can now leverage their innovative capacity and access valuable knowledge and insights from universities. Engaging in knowledge and technology transfer activities has become a must for companies relying on innovation to develop and defend their market share.

Following on from Georges Haour's Resolving the Innovation Paradox, this book documents the worldwide good practices for managing the three main channels for knowledge and technology transfer from universities and public laboratories to firms: collaborative research, licensing, and spinning out start-up companies.

Beyond traditional partnership models built on patents and technology, firms should also source universities' non-technical knowledge, such as societal trends, business models, as well as anthropological and geopolitical resources. Two additional transformational themes run through the book: first, massive innovation is required to move the world toward a more sustainable state; and second, China and India are fast emerging sources of worldwide innovations.

'Managers will find numerous information and ideas in this remarkable book on how to best tap into universities' knowledge and technology, in order to help develop their business and create new ones. The book definitely fills a gap on an issue that is a high priority in most countries. Furthermore, it is very clearly written and very relevant to practitioners. A must read!' - Kris Gopalakrishnan, CEO of Infosys, Bangalore.

'This book is inspiring for those who are committed to contributing to a more sustainable world! All elements of Open Innovation are explained and illustrated extremely well with numerous examples, making clear that the business center of gravity is clearly shifting East (China,Taiwan, Singapore, India). The new data and very convincing material as gathered from the BRIC countries is a kind of wake-up call for anyone active in R&D, Innovation or Technology Transfer.' - Robert Kirschbaum, Vice President Innovation of DSM, The Netherlands

'From Science to Business is one of the most comprehensive books on university-industry relationships as it exists throughout the world. An interesting read!' - Katharine Ku, Director Office of Technology Licensing, Stanford University, USA

'This book is invaluable in defining how to make the linkage between firms and Universities more effective. More than ever, our world needs systemic innovations to make it more sustainable and this linkage constitutes one of the key elements in this process. Readers of this most insightful book will find much food for thought in this area.' - Prof. Hiroshi Komiyama, Chairman of the Institute of Mitsubishi Research Institute Inc. and former President of the University of Tokyo

List of Figuresp. xi
Prefacep. xiii
Firms engage with universities in many different waysp. 1
Universities and firms, two key actors of the so-called 'knowledge economy'p. 2
Key is not how much firms invest in R&D but how they perform itp. 4
Ways in which firms and universities engage with each otherp. 6
The graduates are key agents for transferring knowledge and technologyp. 7
University-industry consortiums for graduate/continuing educationp. 10
Broad linkage between business and universitiesp. 10
Professional contactsp. 11
Focus of this book: collaborative research, licensing and spinning out start-upsp. 12
The two themes running through this bookp. 14
Collaborative research between companies and universitiesp. 21
Unilateral firm-university collaborationp. 22
Students in the firm's R&Dp. 29
Multilateral collaborative projectsp. 30
Long-term consortiap. 34
Co-locationp. 36
The innovation campuses of companiesp. 37
Joint laboratoriesp. 39
Embedded laboratoriesp. 40
Endowmentsp. 42
Secondmentp. 44
The weight of collaborative research in universitiesp. 45
Cornell University's policy on firms engaging with the universityp. 46
Collaborations in non-technical areasp. 47
Conclusionp. 49
Firms accessing university technology through licensesp. 51
IP-based licensingp. 52
Licensing at Stanford Universityp. 54
Elements of an effective technology licensing officep. 58
The business of IP: patent aggregators, patent trolls, and patent piratesp. 62
Losing sight of common sense in granting patents for licensingp. 66
The difficulty of licensing public research: the case of BTGp. 67
Universities need clear ownership of intellectual propertyp. 68
Developing Technology Licensing Offices in Japanp. 70
Licensing in the German system for technology transferp. 72
How about China?p. 74
Turkeyp. 78
Conclusionp. 79
Firms accessing university research results via spin-outsp. 81
Example of a university spin-outp. 81
The incubation processp. 82
The role of incubatorsp. 86
The extravagant bubble of the dotcom start-upsp. 88
From science to business at Imperial Innovationsp. 91
Incubating non-technical venturesp. 92
How effective is the spinning out from universities?p. 95
The overall scene in the UKp. 98
The Peter Pan complex of Europe's young companiesp. 99
Spin-outs at the University of Tokyop. 101
Science parks in Chinap. 103
From route 128 to Silicon Valley and Bangalore's Silicon plateaup. 105
Entrepreneurial Israelp. 106
Spin out or not spin out? this is the questionp. 108
SMEs must engage with universitiesp. 111
SMEs and competitivenessp. 111
SBIR in the USAp. 113
Effectiveness of SBIRp. 115
Encouraging applied research in SMEsp. 116
Providing SMEs with external management expertisep. 121
Encouraging university graduates to work with SMEsp. 121
A specific example of a SME-university collaboration involving graduate studentsp. 124
An obstacle to SME-university partneringp. 124
Germanyp. 125
Finlandp. 126
China encourages SMEs to engage with universitiesp. 127
The Republic of Koreap. 129
Taiwanp. 129
Fostering SMEs in Singaporep. 130
The example of Italy, another SME-intensive economyp. 131
Chilep. 133
Not-for-product development alonep. 133
A synthesis from Canadap. 135
Policies in favor of SMEs: room for improvementp. 136
Best practices for firm-university partnershipsp. 139
General prerequisites for firmsp. 139
IP policyp. 141
Evaluation of universitiesp. 142
Seed fundingp. 142
Public procurementp. 143
Comparing Europe and North America for their performance in knowledge and technology transferp. 144
Assessing technology transfer: the case of Switzerlandp. 147
Technology licensingp. 152
Conclusion: how can knowledge and technology transfer be optimally supported?p. 161
The way forwardp. 163
Large firmsp. 163
SMEsp. 170
Universitiesp. 172
Universities: changes over the long termp. 180
Caveat: we need the independent voice of universitiesp. 183
Conclusionp. 183
Notesp. 187
Select Bibliographyp. 193
Indexp. 197
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9780230236516
ISBN-10: 0230236510
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 256
Published: 10th November 2010
Publisher: Palgrave Macmillan
Country of Publication: GB
Dimensions (cm): 23.4 x 15.6  x 1.78
Weight (kg): 0.5
Edition Number: 1