Want to be an entrepreneur? Thanks to the internet, it's never been easier, and with the help of this step-by-step business start-up guide, you can get your own online enterprise up and running in 6-weeks or less! Featuring a combination of highly practical advice and warm encouragement, you will benefit from helpful worksheets, checklists and step-by-step instructions, all presented in a positive and engaging tone. You will learn the process of deciding what to sell, how to develop a brand, how to choose the right platform and getting your online shop live and ready to take orders from customers around the world in rapid time.
The directory of online marketplaces and online shop solutions will help you decide which are the best options for you to sell online, while the case studies and real life stories from successful online shop owners demonstrate that success is not only possible but highly achievable!
This guide will help not only handmade sellers but anyone with a home-based business such as vintage finds, designer prints, customized t-shirts, wedding stationery, upcycled jewelry, patterns, ebooks and more!
About the Author
Claire Hughes is an online retail expert, marketing geek and third generation entrepreneur. After working with big brands like AOL and McAfee, she changed focus to work with creative start-ups and has since helped hundreds harness the potential of the internet to grow a successful business. She regularly writes for US blog Handmade Success, and has been featured in Craftseller and Mollie Makes magazines. She is also a regular instructor for The Design Trust, Folksy and the Creative University.
"A brilliant, practical guide to starting a creative business" Camilla Westergaard, Folksy
"Indispensable advice" Becky Doggett, Handmade Nation
Introduction Week 1: What type of business do I actually want to have? Week 2: Where's my sweet spot, and what do my customers want? Week 3: The What, Where, When and How! Week 4: Getting ready to launch Week 5: Preparing for lift-off Week 6: Ready, Steady, Launch! Index Further resources Index