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From Cellmates to Soulmates : Integrating Sales and Service - Mark W Heisler

From Cellmates to Soulmates

Integrating Sales and Service

Paperback Published: 19th January 2003
ISBN: 9781589393394
Number Of Pages: 172

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This book is about customer relationship management, just not in the typical sense. Let's be honest. The people responsible for maintaining customer relationships in your company don't get along. Sales and service don't share the same goals; they don't coordinate work; they barely communicate. Is it any wonder customers come and go as if they're moving through a revolving door? The authors describe in practical, real world terms how to integrate (literally) a company's sales efforts with its service delivery. When sales and service work together to develop and maintain healthy relationships with customers, the company achieves greater profitability by improving customer acquisition, and building customer loyalty with a purpose: to generate repeat, recurring and referral sales.

ISBN: 9781589393394
ISBN-10: 1589393392
Audience: General
Format: Paperback
Language: English
Number Of Pages: 172
Published: 19th January 2003
Publisher: Virtualbookworm.com Publishing
Country of Publication: US
Dimensions (cm): 23.4 x 15.4  x 1.2
Weight (kg): 0.27

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