This coupe-utility was introduced in 1957 in the sales battle with Chevrolet. The line switched sizes and platforms several times over the years. Originally based on the Custom sedans disappointing sales meant a switch to the Falcon after which sales rose. Over the next decade the Ranchero became more sporty taking on elements of the Torino and, from 1977, the front-end of the LTD II. Small pick-ups became fashionable and so the last Ranchero appeared in 1979. This is a book of contemporary road and comparison tests, technical and specification data, owner's views, engine swapping, model introductions and history. Models covered include: Custom Ranchero, 292, 352, Falcon Ranchero 289, 6 & V8, Fairlane Ranchero 390, 221, Torino Ranchero 302, 351, Hacienda, XA, 500A/T, 4100A/T, GT, LTD II Ranchero.