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Flash 99 Per Cent Good : A Guide to Macromedia Flash Usability - Kevin Airgid

Flash 99 Per Cent Good

A Guide to Macromedia Flash Usability

Paperback Published: 15th March 2002
ISBN: 9780072222876
Number Of Pages: 244

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Understand the delicate balance between design and functionality--from the perspective of today's leading Flash gurus--using this unique resource. Featuring a bold, four-color design, and covering information architecture, typography, animation, and graphics, this valuable guide belongs in the hands of every Web designer.

Acknowledgmentsp. xiii
Introductionp. xv
Yin and Yang of Design and Usabilityp. 1
What Is Usability?p. 2
Why Is Usability So Important?p. 3
The Cost of Poor Usabilityp. 4
The Branding Effectp. 4
Achieving Maximum Usabilityp. 6
Who's Responsible for Achieving Usability?p. 6
The Information Architect's Perspective on Designp. 7
The Flash Designerp. 8
Filter Madnessp. 10
How the Designer Is Differentp. 10
Flash Design Methodsp. 11
K.I.S.S.p. 13
Summaryp. 15
Flash Usability Fast Factsp. 15
Design and Usability: The Pros and Consp. 17
Pros and Cons of Designing with Flashp. 18
Flash Prosp. 19
Flash Consp. 27
Flash Considerationsp. 28
Pros and Cons of Designing for Usabilityp. 30
Usability Prosp. 31
Usability Consp. 34
Summaryp. 38
Flash Usability Fast Factsp. 38
Know Your Goal, Know Your Audiencep. 41
What Are Your Goals?p. 42
Types of Goalsp. 43
Designing for the Main Business Goals: How and When to Use Flashp. 59
Interview with Dr. Mike Atkinson, Professor of Psychology, University of Western Ontariop. 63
Who Are Your Users?p. 64
User Characteristicsp. 64
Abilities and Limitationsp. 73
Needs, Goals, and Expectationsp. 74
Summaryp. 76
Flash Usability Fast Factsp. 76
Flash Navigation: The Good, the Bad, and the Uglyp. 77
Importance of Navigationp. 78
Types of Navigationp. 79
Primary Navigationp. 80
Subnavigationp. 82
Global Navigationp. 83
Locationp. 84
Labelingp. 91
Overused Animationp. 95
Poor Hit Zonesp. 96
Task-Based Navigation Systemsp. 96
Interview with James Baker of WDDGp. 99
Airgid.com 2000p. 101
Ultrashock.comp. 105
Peter Grafik.comp. 108
Summaryp. 110
Flash Usability Fast Factsp. 110
Good Content Design: Ahhh, That Creamy Filling!p. 113
Types of Contentp. 114
Graphics and Imagesp. 115
Text and Typographyp. 118
Motion and Animationp. 122
Interview with Andries Odendaal, Wireframe Studiop. 126
Interview with Toke Nygaard and Michael Schmidt, Creators of KALIBER1 0000p. 133
Content Placementp. 134
Bookmarking Contentp. 135
Printing Flash Contentp. 137
Common Flash Printing Problemsp. 138
Simple Flash Printing Solutionsp. 139
Does Everything Have to Be Printable?p. 140
Flash Formsp. 141
Guidelines to Ensure Usable Flash-Based Form Designp. 142
Advantages of Designing Forms in Flashp. 145
Summaryp. 147
Flash Usability Fast Factsp. 148
Making Sure It Worksp. 149
Web Accessibilityp. 150
Section 508: A Brief Historyp. 152
Visual Impairmentp. 152
From the Eyes of the Color-Blind: Interview with Chris Watts, Project Manager, ICON Multimediap. 154
Hearing Impairmentp. 157
Technology-Based Impairmentsp. 158
Web Accessibility Resources for Flashp. 159
User Testingp. 160
Why User Testing Is Importantp. 160
What to Test and When to Testp. 161
Who to Testp. 164
What You'll Needp. 165
Executing the Testp. 166
Evaluating and Applying the Resultsp. 167
Summaryp. 169
Flash Usability Fast Factsp. 170
Case Study: ICON Multimedia's Web Sitep. 171
Backgroundp. 172
The Site Critiquep. 172
Lou's Experience with www.iconideas.comp. 173
The Problemsp. 175
The Site Fixp. 177
Summaryp. 185
The Future of Flashp. 187
Flash as Front End to Web Servicesp. 188
Interview with Rob Cleveland, Flash and ASP Developerp. 190
Where Are Flash and Broadband Going?p. 192
Interview with Steven Car, Art Director for Chevrolet.comp. 193
Where Is Flash Usability Going?p. 195
Flash Usability and the Multifaceted Teamp. 195
Flash Is More Than Animation or a Pagep. 196
Interview with Sebastien Chevrel from Second Storyp. 198
Flash a 100 Years from Now?p. 201
Usability Resources Onlinep. 202
Flash Unusable Galleryp. 204
Hidden Navigationp. 204
Animating Buttonsp. 204
The Splash Pagep. 206
Navigation Elements that Move and Are Hard to Readp. 207
Small Hit Zones and Uniform Stylep. 208
Interview with Kevin Lynch, Chief Software Architect of Macromediap. 210
Indexp. 217
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9780072222876
ISBN-10: 0072222875
Series: One-Off
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 244
Published: 15th March 2002
Publisher: McGraw-Hill Education - Europe
Country of Publication: US
Dimensions (cm): 23.5 x 19.0  x 1.2
Weight (kg): 0.43