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Excellence in Online Journalism : Exploring Current Practices in an Evolving Environment - David A. Craig

Excellence in Online Journalism

Exploring Current Practices in an Evolving Environment

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Published: 24th September 2010
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For today's students and journalists, knowing how to build a website is not enough - knowing how to craft a news story for maximum impact via the web is a must in today's media-saturated world. Drawing on interviews from more than 30 award-winning online journalists, editors, and producers (from the likes of NYTimes.com, WSJ.com, MSNBC.com and washingtonpost.com), author David Craig helps students understand the meaning, importance, and elements of journalistic excellence in today's online environment.

Organized around four elements of online excellence - comprehensiveness, speed and accuracy, open-endedness in story development, and conversation with users - the book provides detailed discussions of multimedia projects, blogs, user-generated content, and breaking news. In addition, it examines the connection between ethics and excellence in order to more critically evaluate the work and practices of online journalism.

"I think it is a great idea and will fill a need, both for my class and other, more skills-oriented online journalism courses. I like that it includes ethics but goes beyond that - the four elements of excellence on the Web go to the unique characteristics of the medium and therefore give students something new to think about and discuss, whether from the viewpoint of journalists or as media consumers. ... The book, by looking specifically at opportunities and challenges of ethical journalism ONLINE, will contribute to understanding both journalism ethics (because there are new challenges online) and the general practice of online journalism."
-- Kathy Olson
"Reading about the practices and insights of working professionals is the book's greatest appeal. Chapters are richly detailed and address significant issues in online journalism. The writing is brisk and highly readable, and the examples are well chosen." -- Steven D. Koski
"The greatest benefit is Craig's focus on the interrelated nature of the multiple forms of information presentation and the need for practitioners to move beyond the traditional journalism model." -- Michael Williams
"Excellence in Online Journalism provides a great deal of concrete information for students. Its grounding in the tradition of journalism ethics makes it particularly valuable since the ethics become so well integrated into the practice. Students should easily learn that becoming an ethical reporter will make them a better reporter. Those teaching online journalism will do their students a good service by considering this book." -- Paul A Soukup, SJ * Communication Research Trends *
"Craig uses the philosophical approach of the Notre Dame scholar Alasdair MacIntyre as applied by the media ethicists Sandra Borden and, to a lesser extent, Edmund Lambeth. This philosophical approach allows for the consideration of developing standards in the digital era, challenging some old rules while incorporating most of them into a rede?nition." -- Mark Neuzil, Ph.D. * Journal of Mass Media Ethics *
"Institutions, such as media companies, come in for criticism when the balance of quality and pro?t get out of whack. Craig does a good job providing examples of how the professionals he interviewed attempt to keep quality in the product." -- Mark Neuzil, Ph.D. * Journal of Mass Media Ethics *
"Craig's book is appropriate in a journalism ethics course, although I would be tempted to assign it in an advanced multimedia reporting class to flesh out the ethical dimensions of a journalist's decision making while showcasing the new best practices." -- Mark Neuzil, Ph.D. * Journal of Mass Media Ethics *
'This handbook will be welcome on any practical journalism course, especially at colleges that embrace the potential for theory-practice synergies. Its thoughtful approach via four elements of excellence, and the idea of external and internal goods, admirably situates thinking about journalism at the heart of doing it. [...] This book is remarkably up to date and should remain that way thanks to its companion website' -- Rob Campbell

Prefacep. ix
Acknowledgmentsp. xi
Introductionp. 1
Excellence Online: A Work in Progressp. 5
Excellence in Old and New Mediap. 6
Excellence Online: Four Developing Standardsp. 7
Speed and Accuracy with Depth in Breaking News: Chapter 3p. 9
Comprehensiveness in Content: Chapter 4p. 9
Open-Endedness in Story Development: Chapter 5p. 10
The Centrality of Conversation: Chapter 6p. 11
An Ethical Lens for Looking at Excellencep. 13
A Practice: The Social Contextp. 15
Telos: The Big-Picture Goalp. 16
Internal Goods: Distinctive Achievements of the Practicep. 18
Standards of Excellence: Setting the Bar for the Fieldp. 19
Virtues: The Qualities of Good Characterp. 21
External Goods and Institutions: Danger Lurkingp. 21
Speed and Accuracy With Depth in Breaking Newsp. 25
The Battle to Be Fast and Right: An Old Challenge with New Pressuresp. 26
Insights From Online Journalists: Giving Voice to a Standardp. 31
Breaking News Through an Ethical Lensp. 33
Online Excellence in Development: The Hudson River Jet Landingp. 35
Challenges to Maintaining and Enhancing Excellencep. 38
Time Pressures and Competitionp. 38
Staffing Limitations and a ôFire Hoseö of Contentp. 45
Overcoming the Challenges: Virtues in Actionp. 48
On-the-Job Profile: Mark Stevenson Facing the Daily Challengesp. 50
Comprehensiveness in Contentp. 55
Insights From Online Journalists: What Comprehensiveness Meansp. 57
Overarching Elementsp. 58
Strengths of Formsp. 64
Comprehensiveness Through an Ethical Lensp. 76
Challenges to Comprehensivenessp. 77
Time and Staffing Pressuresp. 78
Nature of the Mediump. 79
Overcoming the Challenges: Virtues in Actionp. 80
On-the-Job Profile: Jenni Pinkley Facing the Daily Challengesp. 82
Open-Endedness in Story Developmentp. 89
Excellence in Story Development Onlinep. 90
Multiple Stages in Line With Life Spanp. 91
Public Contributions Are Integralp. 93
Critical Eye, Respect for the Publicp. 97
The Dynamic of Excellencep. 104
Challenges to Excellence in Story Development: External Goods Lurkingp. 107
Attitude Check: Virtues for 21st-century Journalistsp. 108
On-the-Job Profile: Robert Quigley Facing the Daily Challengesp. 109
The Centrality of Conversationp. 117
A Longtime Value Takes Center Stagep. 118
Standards of Excellence in Online Conversationp. 121
Blogsp. 122
Discussion Forumsp. 128
Social Mediap. 131
The Dynamic of Excellence in Conversationp. 132
Now for the Challenges: Stumbling Blocks in the ôConversational Commonsöp. 134
Virtue and Conversationp. 137
On-the-Job Profile: Eric Zorn Facing the Daily Challengesp. 138
Beyond the Big Guys: Independent and Community Journalism Onlinep. 143
Perspectives From Three Smaller Organizationsp. 145
Roanoke.comp. 145
QuincyNews.orgp. 149
West Seattle Blogp. 152
The Smaller Organizations in Perspectivep. 159
Citizen Journalism, Social Media, and Journalism as a Practicep. 160
The Role of Professional Journalists Versus Citizensp. 160
The Role of Cooperative Activityp. 162
The Purpose of the Sitep. 163
The Future of Excellence in Online Journalism: Living in the World of Both-Andp. 167
The World of Both-Andp. 168
A Critical Journalistic Eye and Respect for Citizen Contributionsp. 169
Complex and Simple Communication Forms on Big and Small Devicesp. 170
Big and Small Organizations as Places Where Excellent Work Developsp. 171
For-Profit and Nonprofit Business Modelsp. 172
What It Takes to Work in the World of Both-Andp. 172
Indexp. 175
About the Authorp. 179
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781412970099
ISBN-10: 1412970091
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 192
Published: 24th September 2010
Publisher: SAGE Publications Inc
Country of Publication: US
Dimensions (cm): 22.8 x 15.2  x 0.64
Weight (kg): 0.26