PxPixel
+612 9045 4394
 
CHECKOUT
$7.95 Delivery per order to Australia and New Zealand
100% Australian owned
Over a hundred thousand in-stock titles ready to ship
Event Management: Theory and Practice : Theory and Practice - Jeff Wrathall

Event Management: Theory and Practice

Theory and Practice

Paperback Published: 3rd August 2011
ISBN: 9780070279001

Share This Book:

Paperback

RRP $84.95
$72.75
14%
OFF
In Stock
Enter an Australian post code for delivery estimate

Earn 146 Qantas Points
on this Book

Event Management: Theory and Practice is print only.

Event Management: Theory and Practice is a new text that provides coverage of the most important competency units of Certificate III and Diploma of Events in the SIT12 Tourism, Travel and Hospitality Training Package.



This book takes students through the complete process of event management, starting with developing a concept, planning, organising and managing an event. Event Management: Theory and Practice provides detailed content not featured in other event texts including the process of securing visas for international artists or profile speakers; comprehensive review of emerging areas such as environmental sustainability; and extensive legal considerations including artist and venue agreements. The glossary, review questions and accompanying workbook (available separately) provide ample opportunities for students to reinforce the presented theory. This book also includes information on jobs in event management to give a complete understanding of the industry.



Scope
Event Management: Theory and Practice is written for students of Certificate III and Diploma of Events in the SIT12 Tourism, Travel and Hospitality Training Package.

Event Management: Theory and Practice

Jeff Wrathall and Abby Gee


Preface

About the authors

Acknowledgements

Competency grid


Part One: The Event Management Context

Chapter 1: Introduction to event management

Chapter 2: Environmental management and sustainability


Part Two: Planning Events

Chapter 3: An introduction to the project management of events

Chapter 4: Developing an event concept

Chapter 5: Event marketing

Chapter 6: Event sponsorship

Chapter 7: Event budgeting


Part Three: Organising Events

Chapter 8: Occupational health and safety and event security

Chapter 9: Event staffing

Chapter 10: Key human resource management issues

Chapter 11: Event logistics


Part Four: Conduct of the Event

Chapter 12: Financial considerations

Chapter 13: Event legal compliance

Chapter 14: Monitoring performance and continuous improvement

Chapter 15: Production and theming

Chapter 16: Event staging and venues

Chapter 17: Risk and emergency services management


Glossary

Index

ISBN: 9780070279001
ISBN-10: 0070279004
Audience: Tertiary; University or College
Format: Paperback
Language: English
Published: 3rd August 2011
Publisher: McGraw-Hill Education
Country of Publication: AU
Dimensions (cm): 25.0 x 20.0  x 1.8
Weight (kg): 0.9
Edition Number: 1

Earn 146 Qantas Points
on this Book