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European Logistics - Markets, Management          and Strategy 2E : Markets, Management and Strategy - Jim Cooper

European Logistics - Markets, Management and Strategy 2E

Markets, Management and Strategy

Paperback

Published: 9th May 1994
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Already widely adopted in hardback, this highly successful book has been updated and is now available in paperback for students studying logistics and distribution as part of business and marketing degree courses.Based on five years of fieldwork, it is a timely analysis of the current status of logistics and its future role in European business. The book:* Includes 10 case studies of major companies including Sony and NFC* Considers demand and supply in the market place for logistics services* Looks at the rise of mega carriersConcluding with an assessment of the future, the authors ask what will happen to prices given the impact of freight transport deregulation and what will happen as we near the end of the 1990s and prepare for the next century.

'in terms of its breadth, authority and readability ... Cooper, Browne and Peters is by far the best.' -- International Journal of Distribution and Logistics Management

' ... warmly recommended.' -- Overseas Trade

Acknowledgements.

List of Abbreviations.

1. Introduction.

2. European Logistics in Context.

PART 1 DEMAND-SIDE LOGISTICS.

3. European Manufacturing.

4. Innovation in Manufacturing Logistics.

5. European Retailing.

6. Innovation in Retail Logistics.

7. Improving Logistics Efficiency.

PART 2 SUPPLY-SIDE LOGISTICS.

8. Logistic as a Business.

9. Patterns of Logistics Services.

10. The Rise of the Mega-Carrier.

11. Information Technology: Competitive Advantage or Necessity?.

PART 3 THE FUTURE.

12. Will Transport Prices Fall?.

13. Green Logistics.

14. Into the Twenty-First Century.

Notes.

References.

Glossary.

Index.

ISBN: 9780631192268
ISBN-10: 0631192263
Audience: General
Format: Paperback
Language: English
Number Of Pages: 344
Published: 9th May 1994
Publisher: John Wiley and Sons Ltd
Country of Publication: GB
Dimensions (cm): 22.69 x 15.47  x 1.92
Weight (kg): 0.45
Edition Number: 1