30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business

Social Media Marketing in 30 Minutes a Day

By: Susan Gunelius

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eBook | 11 December 2011

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272 Pages

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BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go

Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits-regardless of the size of your marketing budget or the time you have to devote to it.

30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. With little time and effort, you will master the arts of:

Blogging and microblogging

Social networking and bookmarking

Audio and video

E-books and webinars

Direct and indirect marketing

Brand and relationship building

Word-of-mouth marketing

Expanding your reach and establishing your position

Integrating with traditional marketing

Evaluating results

By the end of the book, you will have completed a social-media marketing plan that produces real results and created a strategy for future marketing plans--all in just 30 minutes a day.