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Doing Research in Business and Management : An Introduction to Process and Method - Dan Remenyi

Doing Research in Business and Management

An Introduction to Process and Method

Paperback Published: 1st August 1998
ISBN: 9780761959502
Number Of Pages: 320

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This text provides an overview of management research and research methodology. Taking the reader through all the major stages of the research process, the wide-ranging text introduces the key methods that are available to students as researchers in management and business. Highlighting first the different contexts and purposes, strategies and tactics, and programmes and processes of management research, the authors then move on to a more detailed review of the relevant research approaches and methods. They discuss the inter-relationship of theoretical and empirical research, as well as the differences between positivism and phenomenology, and discuss how these different approaches are used in practice. The implications of using quantitative and qualitative methods are examined and the book also contains practical advice on available analysis techniques and software packages. It concludes with a look at how masters and doctoral degrees are evaluated by examiners, including a checklist for students to ensure that they have complied with the main course requirements.

Industry Reviews

`Postgraduate students should find this a useful book, since it focuses on issues specific to their requirements. The philosophical underpinnings, methodology and practicalities of research are all discussed within the context of postgraduate research' - International Small Business Journal '[T]here is, as with all the chapters, an excellent set of suggested further reading...' - Management Learning

Context and Process
Business and Management Research in Perspective
Philosophical Background to Research
Research Strategies and Tactics
The Research Programme and Process
Approach, Method and Data
The Positivist Approach to Empirical Research
Phenomenology: The Non-Positivist Approach
The Research Process
Collecting Empirical Data
The Questionnaire
The Case Study
The Sample
Statistical Analysis
Reporting Research
Ethical Considerations
Writing Up the Research
Evaluation of Masters and Doctoral Degrees
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9780761959502
ISBN-10: 0761959505
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 320
Published: 1st August 1998
Country of Publication: US
Dimensions (cm): 23.4 x 16.9  x 1.7
Weight (kg): 0.48