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Disney Discourse : Producing the Magic Kingdom - Eric Smoodin

Disney Discourse

Producing the Magic Kingdom

By: Eric Smoodin (Editor)

Paperback

Published: 22nd March 1994
For Ages: 18 years old
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Hirohito and his Mickey Mouse watch, Goofy and Donald as our "Goodwill Ambassadors: " "Disney Discourse" is an interdisciplinary examination of the founder and his empire. These essays use an interdisciplinary approach to read through Disney's domestic cultural production "innocent" national icons, as well as theme parks, cartoons and television to analyze the global impact of American popular culture, the politics of Disney, and the complex reception Disney productions have received around the world.
The Disney corporation's ever-increasing visibility the opening of Euro Disney and new stores in malls and vast influence over global culture demands critical attention not only in film and television studies, but in international diplomacy, architecture, economics and other related fields. "Disney Discourse" consolidates the best of the current work on Disney and provides a representative sample of past analyses of the Disney empire.
Contributors: Julianne Burton-Carvajal, Lisa Cartwright, Brian Goldfarb, Richard deCordova, Douglas Gomery, David Kunzle, Jon Lewis, Moya Luckett, Richard Neupert, Susan Ohmer, Jose Piedra, Mitsuhiro Yoshimoto, Alexander Wilson.

Acknowledgments
Introduction: How to Read Walt Disneyp. 1
Genius at Work: Walt Disneyp. 23
Film Phenomenap. 42
Mickey Icarus, 1943: Fusing Ideas with the Art of the Animated Cartoonp. 44
The Magic Worlds of Walt Disneyp. 48
Disney's Business History: A Reinterpretationp. 71
Disney After Disney: Family Business and the Business of Familyp. 87
Painting a Plausible World: Disney's Color Prototypesp. 106
The Betrayal of the Future: Walt Disney's EPCOT Centerp. 118
"Surprise Package": Looking Southward with Disneyp. 131
Pato Donald's Gender Duckingp. 148
Cultural Contagion: On Disney's Health Education Films for Latin Americap. 169
Images of Empire: Tokyo Disneyland and Japanese Cultural Imperialismp. 181
The Mickey in Macy's Window: Childhood, Consumerism, and Disney Animationp. 203
Fantasia: Cultural Constructions of Disney's "Masterpiece"p. 214
Notesp. 237
Indexp. 257
List of Contributorsp. 269
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780415906166
ISBN-10: 0415906164
Series: AFI Film Readers
Audience: Tertiary; University or College
For Ages: 18 years old
Format: Paperback
Language: English
Number Of Pages: 272
Published: 22nd March 1994
Country of Publication: GB
Dimensions (cm): 22.78 x 15.14  x 2.08
Weight (kg): 0.45
Edition Number: 1