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Corporate Social Responsibility : A Very Short Introduction - Jeremy Moon

Corporate Social Responsibility

A Very Short Introduction

Paperback Published: 1st February 2015
ISBN: 9780199671816
Number Of Pages: 144

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Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon.

Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide.

ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

1: An idea whose time has come 2: The company level 3: National and international developments 4: The socialization of markets 5: CSR and new governance 6: Critical perspectives 7: Prospects and reflections Further reading Index

ISBN: 9780199671816
ISBN-10: 0199671818
Series: Very Short Introductions
Audience: General
Format: Paperback
Language: English
Number Of Pages: 144
Published: 1st February 2015
Publisher: Oxford University Press
Country of Publication: GB
Dimensions (cm): 14.6 x 12.9  x 1.1
Weight (kg): 0.14

Earn 38 Qantas Points
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