The only person you need to start and run a highly-profitable and sustainable company is you.
What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?
Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, you can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis.
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output, and more growth.
In Company of One, Jarvis explains how you can do the same, including planning to set up, determining desired revenues and keeping clients happy, and of course, doing all this on your own.
About the Author
As a corporate tech designer and internet consultant, Paul Jarvis spent years working with professional athletes like Warren Sapp, Steve Nash and Shaquille O'Neal with their online presence, and with large companies like Yahoo, Microsoft, Mercedes-Benz and Warner Music. He then migrated to working with online entrepreneurs like Marie Forleo, Danielle LaPorte, and Kris Carr to help build their brands. Since becoming a company of one, he spends his time writing, podcasting, and creating online courses for more than 13,500 students. He lives with his wife on an island off the coast of Vancouver.
"A bright, useful entry in the small-is-beautiful genre"
"Jarvis makes a compelling case for making your business better instead of bigger. A must-read for any entrepreneur who prioritizes a rich life over riches"
Cal Newport, author of Deep Work
"You're not a machine, so why would you run your business like one? Company of One shows you another way. If you've ever wondered how to have a business that works for you-instead of the other way around-you need this book"
Chris Guillebeau, author of Side Hustle and The $100 Startup
"Your business can thrive with less! Company of One is an riveting, lucidly written guide to run a successful minimalist business"
Joshua Fields Millburn, author of The Minimalist