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Communication Skills for Business Professionals - Phillip Cenere

Communication Skills for Business Professionals

Paperback Published: 29th June 2015
ISBN: 9781107656628
Number Of Pages: 456

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Booktopia Comments

Central Queensland University - North Rockhampton COMM11003: Communication In Professional Context

Product Description

Communication Skills for Business Professionals is a student-friendly introduction to the principles and practice of effective communication in the workplace. Engagingly written and full of real-life examples, it explains the key theories underpinning communication strategies and encourages students to consider how to apply them in a contemporary business environment. After working through foundation topics such as understanding the audience, persuasion and influence, negotiation and conflict management, and intercultural complexities, students will explore the various modes and contexts of workplace communication including meetings, oral communication, written reports and correspondence. The text incorporates discussion of new digital technologies such as virtual real-time communication, and dedicates an entire chapter to the specific considerations involved in writing for the web. With its emphasis on Australian contexts and examples, Communication Skills for Business Professionals is an excellent introduction to the world of professional communication.

Part I. Understanding Communication:
1. Introduction: communication in organisations
2. Organisations: structure and culture
3. Communication as a process
4. Understanding the audience
5. Persuasion and influence
6. Negotiation and conflict management
7. Working in groups
8. Intercultural communication
Part II. Communicating in Organisations:
9. Communicating as business professionals
10. Research and channel selection
11. Reports and proposals
12. Correspondence: letters, memos, emails
13. Writing for the web
14. Oral presentations
15. Meetings.

ISBN: 9781107656628
ISBN-10: 1107656621
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 456
Published: 29th June 2015
Publisher: Cambridge University Press
Country of Publication: GB
Dimensions (cm): 24.77 x 17.78  x 1.91
Weight (kg): 0.84

Earn 193 Qantas Points
on this Book