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Category Killers : The Retail Revolution and Its Impact on Consumer Culture - Robert Spector

Category Killers

The Retail Revolution and Its Impact on Consumer Culture

Hardcover

Published: 1st January 2005
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Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than "category killers" like Wal-Mart, Toys R Us, and Costco. This book explores how they did it, what other companies can glean from their killer strategies, and what's next in retail's future.

From cow pastures to category killersp. 3
Charles Lazarus and the birth of the category killerp. 11
Category killers everywherep. 31
Pricing : the cost of "everyday low prices"p. 55
Competition : there used to be a department store herep. 81
Growth : expanding their reachp. 107
Expansion : paper clips in Portugalp. 123
The backlashp. 141
The changing shape of retailp. 175
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9781578519606
ISBN-10: 1578519608
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 256
Published: 1st January 2005
Publisher: Harvard Business Review Press
Country of Publication: US
Dimensions (cm): 24.13 x 15.88  x 1.27
Weight (kg): 0.5