Catch as Catch Can : Building a Legacy by Finding Opportunity in Every Obstacle - George Tinsley Sr.

Catch as Catch Can

Building a Legacy by Finding Opportunity in Every Obstacle

By: George Tinsley Sr.

Paperback | 12 January 2024

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From the streets of Louisville's Smoketown to corner offices and conference rooms, George Tinsley Sr.'s life journey is one of grit, perseverance, and the transformative power of seeing obstacles as opportunities. In this inspiring memoir, Tinsley vulnerably shares the challenges he faced growing up in poverty in the racially divided South and the key moments and relationships that enabled him to rise above.

A star athlete from a young age, Tinsley's talents earned him a scholarship to Kentucky Wesleyan College, where he led the team to three NCAA Championships and became a two-time All-American. A brief but memorable ABA career followed, but Tinsley eventually decided to hang up his jersey and pursue a business career.

Starting as a KFC employee, Tinsley quickly ascended the corporate ladder before taking the leap into franchise ownership. Despite setbacks, including a devastating restaurant fire, he persevered, growing a small family business into a sixty-plus restaurant empire across multiple airports.

But this memoir is about more than business success. It's also an intimate portrait of family, faith, and the unbreakable bonds that sustain us through life's trials. Tinsley reflects on his loving adoptive mother, the search for his birth parents, and the untimely loss of his beloved daughter, Penni, with honesty and compassion.

Through it all, the message is clear: no matter the obstacles before you, with hard work, determination, and belief, you can transform them into steppingstones to reach your dreams. Tinsley's story is a powerful reminder of the resilience of the human spirit and our ability to shape our own destinies. This unforgettable book will inspire you to see challenges in a new light and reach for your highest aspirations.

Industry Reviews

"Catch as Catch Can is an inspiring life story. Dr. T shares his life story, growing up, overcoming many obstacles. I have known him for over twenty-five years as a friend, business partner, and an inspiring mentor. Thanks you George for sharing your journey-you have given so much to many."


Derryl O Benton

Chief Development Officer, Hmshost, Hudson, Dufry by Avolta


"George Tinsley, Sr. is an entrepreneurial genius who has demonstrated an exceptional ability to turn his visions into reality. His unwavering dedication to community service and uplifting others is truly commendable. George is not only a remarkable athlete and entrepreneur but also the embodiment of perseverance. Despite facing challenges along his journey, he has consistently demonstrated resilience and determination."


Karyn D. Bullock

Chief of Business and Economic Affairs, Choo Smith Youth Empowerment, Inc.


"George Tinsley is a true American rags to riches story. He was impoverished as a boy growing up in Louisville with his grandmother. He came to Kentucky Wesleyan College on an academic and basketball scholarship in 1965 with everything he owned in a single grocery bag. Tinsley took advantage of the opportunities during his college career. He earned the highest academic honor held by KWC students, 'The Order of Oak and Ivy' plus became a two-time All-American and three-time NCAA College Division Championship. From graduating in May 1969, success has defined George Tinsley for seven decades."


Roy Pickerell

Sports Information Director Emeritus and Special Assistant For College Relations, Kentucky Wesleyan College


"Mr. George Tinsley, Sr. (fondly known as Mr. T to those he mentors and inspires) is a resonating reminder that lasting success can be acquired by turning obstacles into opportunities. His origin story is the true original recipe for all who desire to translate their dreams into realities. Mr. T embodies the consummate teammate and professional.


No matter the industry or playing field, his mindset and unyielding integrity are invaluable blueprints for the driven businessman/businesswoman and devoted family man. Inscribed within the chapters of the book you will find the details of what truly set him apart from the common business mogul. It is his willingness to share his wealth of knowledge. Through his commitment to excellence and well-rounded achievements, he enriches the lives of those in his local community and global business network.


Mr. T-thank you for blazing the trail."


Brandon Richard "B.Rich"

The B.Rich Project, Inc.


"George Tinsley, Sr. is an embodiment of inspiration. His resilience, entrepreneurial genius, and unwavering commitment to the community has not only shaped his success but the success of countless others. He is a beacon of hope and determination, and he infuses that spirit in others, all while helping to unleash their potential to achieve their dreams and goals. He is in the business of empowering and building leaders through his numerous entrepreneurial endeavors. His life story is a testament to the power of perseverance and visionary leadership."


Lakecia Gunter


"George Tinsley, Sr. is widely respected as a successful entrepreneur, astute businessman, devoted family man, and passionate community leader. To be sure, these descriptors reflect the man and his accomplishments. But what makes George unique is his ability to make the inconceivable conceivable and the impossible possible. For George, 'obstacles' are always 'opportunities,' because George is fueled by his faith and grounded in his values, always leavened with empathy and a deep generosity of spirit. His life story is a testament to that fact."


Roseanna DeMaria

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