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CareerKred : 4 Simple Steps to Build Your Digital Brand and Boost Credibility in Your Career - Ryan Rhoten

CareerKred

4 Simple Steps to Build Your Digital Brand and Boost Credibility in Your Career

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Like it or not, we live in a digital-first age, where your first interaction with someone will likely be online. Which means, it is now possible to make a first impression even while you sleep. How does this impact your career? Studies have shown over 9o% of recruiters today, search for candidates online before they decide to give them a call. Is your brand ready for this?

I have spent the last five years understanding how this digital-first world applies to and impacts our careers. This book is the culmination of what I have learned. Credibility has always been the key to unlocking career opportunities. In the not so distant past, credibility was earned by your time in a position, perceived company loyalty, and of course your level of expertise in your field. The challenge with this is that credibility was only recognized locally, within the four walls of your company.

However, thanks to the Internet, you can now earn your career credibility, or CareerKred as I call it, globally, by intentionally building your personal brand, establishing your digital brand, providing thought leadership, and engaging with those interested in your field of study. In fact, with the right digital brand you can be recognized for your expertise globally. You are no longer confined by your company's four walls.

During the course of this book, you will learn how to build your digital brand and use it to establish your CareerKred online. By following the 4 simple steps of the process I call D.I.C.E., you will learn how to define your brand, integrate your brand online, position your brand in your area of expertise and engage with your audience.

This simple 4-step process will help you build a modern day digital brand that will set you apart from your competition and help you get recognized for your expertise, even if you don't know where to start. With the changes to the career landscape accelerating, it's time to take your brand global.

It's time to establish your digital brand now, before you need it. This book will show you how.

Industry Reviews

-I love that Ryan has always approached personal branding from a practical level. The DICE process isn't academic or theoretical, it's usable and effective from the get-go. Taking the time to understand how to clearly communicate who you are and the value you provide on a professional level is an investment that will pay you back over and over. Read this book. Do the work. I promise you'll love the results.-

David J.P. Fisher, Author of Hyper-Connected Selling and Networking in the 21st Century

-I had the age-old issue of -I know what I do, but I don't really know how to talk about it very well or how to describe it.- After only one hour of MY time, Ryan was able to do for me what I have not been able to do myself over the last 12 months: clearly and succinctly describe my unique work process. Because of Ryan, I now have the tools to build a killer website, develop a consistent blog, describe what I do in 3 easy steps, and brand and market my unique leadership/team development process.-

Claudia Williams, Founder & Chief Frientorship(TM) Officer, The Human Zone LLC

-Ryan's system takes an overwhelming topic and breaks it down into an easy to understand system that works. His guidance has been invaluable in building my own brand-

Shane Purnell, Speaker, Founder of Platform Giant Communication

-Ryan is a true expert on personal branding. Using his DICE process, I have elevated my CareerKred by first figuring out what I wanted to be know for, then making that thing known to the world and finally engaging with others to demonstrate my expertise in that area. His book is chock-full of both principles and specific actions for establishing your brand online. I highly recommend this book to anyone looking to stand out in their career.-

Brandon Heavey, Founder, Evidence Based Athlete

-Ryan has spent years researching personal brands and it shows! This book is packed with actionable tips to create your online personal brand. Ryan's simple four step DICE process opened my eyes to how much I am lacking when it comes to developing my personal brand. By following the four step process, I was able to make strides on how I am perceived online. If you plan to succeed in your career, this book is for you.-

Dustin Hartzler, Founder, YourWebsiteEngineer.com

-Ryan is one of the most brilliant people I know. Using his online assessment and DICE process, Ryan was able to quickly identify the weak spots in my online persona and build a framework that would become my new brand: Me. Ryan helped me position myself as a subject matter expert and overcome a serious case of imposter syndrome.-

Steve Stewart, Owner, stevestewart.me

-It isn't enough to do your job well and expect a promotion. Nor can you just bundle your skills, traits and expertise and label this your brand. You need career credibility and Ryan Rhoten's CareerKred. Rhoten is living proof that you can build career credibility. It starts by developing your brand and integrating it online by creating content and engaging with people. This worked for Rhoten and it can work for you too. Rhoten's D.I.C.E. process maps out the steps you must take to expand your reputation- online and in-person. Your career success rests solely in your hands so allow Rhoten to expertly walk you through exactly what you need to do to propel your career and ensure a future pipeline of opportunities.-

Hannah Morgan, Job Search Strategist, Founder, CareerSherpa.net


"I love that Ryan has always approached personal branding from a practical level. The DICE process isn't academic or theoretical, it's usable and effective from the get-go. Taking the time to understand how to clearly communicate who you are and the value you provide on a professional level is an investment that will pay you back over and over. Read this book. Do the work. I promise you'll love the results."

David J.P. Fisher, Author of Hyper-Connected Selling and Networking in the 21st Century

"I had the age-old issue of "I know what I do, but I don't really know how to talk about it very well or how to describe it." After only one hour of MY time, Ryan was able to do for me what I have not been able to do myself over the last 12 months: clearly and succinctly describe my unique work process. Because of Ryan, I now have the tools to build a killer website, develop a consistent blog, describe what I do in 3 easy steps, and brand and market my unique leadership/team development process."

Claudia Williams, Founder & Chief Frientorship(TM) Officer, The Human Zone LLC

"Ryan's system takes an overwhelming topic and breaks it down into an easy to understand system that works. His guidance has been invaluable in building my own brand"

Shane Purnell, Speaker, Founder of Platform Giant Communication

"Ryan is a true expert on personal branding. Using his DICE process, I have elevated my CareerKred by first figuring out what I wanted to be know for, then making that thing known to the world and finally engaging with others to demonstrate my expertise in that area. His book is chock-full of both principles and specific actions for establishing your brand online. I highly recommend this book to anyone looking to stand out in their career."

Brandon Heavey, Founder, Evidence Based Athlete

"Ryan has spent years researching personal brands and it shows! This book is packed with actionable tips to create your online personal brand. Ryan's simple four step DICE process opened my eyes to how much I am lacking when it comes to developing my personal brand. By following the four step process, I was able to make strides on how I am perceived online. If you plan to succeed in your career, this book is for you."

Dustin Hartzler, Founder, YourWebsiteEngineer.com

"Ryan is one of the most brilliant people I know. Using his online assessment and DICE process, Ryan was able to quickly identify the weak spots in my online persona and build a framework that would become my new brand: Me. Ryan helped me position myself as a subject matter expert and overcome a serious case of imposter syndrome."

Steve Stewart, Owner, stevestewart.me

"It isn't enough to do your job well and expect a promotion. Nor can you just bundle your skills, traits and expertise and label this your brand. You need career credibility and Ryan Rhoten's CareerKred. Rhoten is living proof that you can build career credibility. It starts by developing your brand and integrating it online by creating content and engaging with people. This worked for Rhoten and it can work for you too. Rhoten's D.I.C.E. process maps out the steps you must take to expand your reputation- online and in-person. Your career success rests solely in your hands so allow Rhoten to expertly walk you through exactly what you need to do to propel your career and ensure a future pipeline of opportunities."

Hannah Morgan, Job Search Strategist, Founder, CareerSherpa.net

ISBN: 9781938015632
ISBN-10: 1938015630
Audience: General
Format: Paperback
Language: English
Number Of Pages: 298
Published: 31st March 2017
Country of Publication: US
Dimensions (cm): 22.9 x 15.2  x 1.6
Weight (kg): 0.4