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Captivate : The Science of Succeeding with People - Vanessa Van Edwards


The Science of Succeeding with People


Published: 25th April 2017
Ships: 7 to 10 business days
7 to 10 business days
RRP $54.00

Do you dread one-on-one conversations with your boss? Do you have traumatic memories of first dates where you ran out of things to say? Are you constantly finding yourself in awkward situations?
You're not alone. Millions of people get nervous at the thought of interacting with people. They assume they didn't get the gene for carrying on sparkling conversations. Worst of all, they secretly wonder if they have anything to offer people.
Here's the good news: people are much more predictable and less intimidating than we think. To have a captivating personality, all you need is to understand the science of people. It's no harder than repairing your iPhone screen with the guidance of a YouTube video, or whipping up a souffle with a recipe at your side. It's not mysterious, terrifying, or demanding. It's science.
Vanessa Van Edwards is a recovering awkward person who started asking questions about the hidden psychological dynamics within our social interactions. After testing her research in a human behavior lab, she shared her findings in a series of groundbreaking online courses with over 77,000 people, teaching them to take control of social situations and replace anxiety with natural confidence. They're simple hacks with outsized effects. For example:  

  • Everyone's face has hidden tells that you can learn to read by stealing the CIA's method for decoding facial expressions. (Lifting the upper eyelids is a microexpression that betrays fear.)  
  • You should stand next to the bar instead of by the door at networking events.
  • Being remembered as a great conversationalist is about creating a single "peak" memorable moment, not keeping the conversation going at length.  
  • You can tell if someone is neurotic by what they hang on the walls of their cubicle.
By adopting Vanessa's shortcuts, formulas and behavior hacks, readers will gain the confidence to take charge of their interactions at work, at home, and in any social situation.

About the Author

Vanessa Van Edwards is a researcher, speaker, and writer on people skills and interpersonal intelligence. Her behavior research lab, The Science of People, has been featured in Fast Company, Inc., Men's Health, Forbes, and on Fox News. She is a monthly columnist for Entrepreneur, the leading instructor in people skills on Udemy and CreativeLive, and has led trainings at a number of Fortune 500 companies around the world. She lives with her husband in Portland, Oregon.

“Everything Vanessa does is captivating, but this book is her masterpiece. Nearly every page contains surprising insights and practical tips to help you succeed more in life.” — Chris Guillebeau, author of The Happiness of Pursuit and host of Side Hustle School

“If you’ve ever thought ‘I hope they have a dog at this dinner party so that I don’t have to talk to anyone,’ read this book. Hello Captivate, good-bye awkward moments.” — Jon Acuff, author of Do Over

“There is a big difference between faking your way into building relationships and deeply un­derstanding the science of what makes people tick so that you can naturally and effectively connect with them. Captivate teaches this science in a fun and accessible way, so that you apply the learning in your everyday life, growing your network, influence, and impact.” — Pamela Slim, author of Body of Work

“This book is rewarding regardless of your level of skill in getting along with others.” — Art Markman, PhD, coauthor of Brain Briefs

Captivate is packed full of useful information for anyone interested in improving their social skills — it’s a must read.” — Joe Navarro, former FBI agent, body language expert, and author of What Every BODY is Saying

“In Captivate, Vanessa Van Edwards has not only decoded the secret formula for what makes people tick, she also explains how to harness and put the latest people science into action.” — Jordan Harbinger, founder of The Art of Charm

“Full of helpful tips, actionable anecdotes, and fascinating research, Captivate is the consummate wingman (or woman) — a book you’ll hear whispering in your ears, giving you social superpowers.” — Jenny Blake, author of Pivot

“Vanessa Van Edwards is pure gold, and this book is an invaluable guide to harnessing the science of what makes people tick. A must read if you want to use its power for good inside your company, cause, or career.” — Chase Jarvis, CEO of CreativeLive


Chapter 1. Control: How to win the social game
Chapter 2. Capture: How to make a killer first impression
Chapter 3. Spark: How to have dazzling conversations
Chapter 4. Highlight: How to be the most memorable person in the room
Chapter 5. Intrigue: How to be ridiculously likable

Chapter 6. Decode: How to uncover hidden emotions
Chapter 7. Solve: How to crack someone's personality
Chapter 8. Appreciate: How to get the best from people
Chapter 9. Value: How to get along with anyone

Chapter 10. Connect: How to speak so people listen
Chapter 11. Empower: How to lead people
Chapter 12. Reveal: How to build lasting relationships
Chapter 13. Protect: How to deal with difficult people
Chapter 14. Engage: How to turn people on

What's Next?

ISBN: 9780399564482
ISBN-10: 0399564489
Audience: General
Format: Hardcover
Language: English
Number Of Pages: 320
Published: 25th April 2017
Publisher: Portfolio
Country of Publication: US
Dimensions (cm): 22.4 x 15.5  x 3.3
Weight (kg): 0.5