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British Fashion Design : Rag Trade or Image Industry? - Angela McRobbie

British Fashion Design

Rag Trade or Image Industry?

Paperback Published: 11th June 1998
ISBN: 9780415057813
Number Of Pages: 224

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From the catwalk to the high-style boutique, the common perception of the fashion industry is glamour and indulgence. Yet there is more than meets the eye in the industry known as the rag trade.
In "British Fashion Design," renowned cultural critic Anglea McRobbie explores the tensions between fashion as art form and the demand of a ruthlessly commercial industry. Using interviews and research conducted over numerous years, McRobbie follows the flow of art school fashion graduates into the industry and details their attempts to reconcile training with the practical demands of business. Examining the careers of British fashion designers, notably John Galliano and Alexander McQueen, McRobbie analyzes the impact of fashion media in promoting new talent and its potential for job creation.

Industry Reviews

"This book extends the important work Angela McRobbie has done over the past decades in studying young women's subcultures and popular women's magazines to help feminize British cultural studies. The book is instructive not only about the struggles of young women to become 'new cultural workers' under the Thatcherite regime of enterprise culture, but also about the relative strengths and weaknesses of a type of social analysis whose growing popularity poses a challenge to disciplinary sociology." -- Mark Jacobs, "American Journal of Sociology

Acknowledgementsp. vii
Fashion Design and Cultural Productionp. 1
Great Debates in Art and Design Educationp. 17
The Fashion Girls and the Painting Boysp. 33
Fashion Education, Trade and Industryp. 53
What Kind of Industry?p. 68
A Mixed Economy of Fashion Designp. 89
The Art and Craft of Fashion Designp. 102
Manufacture, Money and Markets in Fashion Designp. 117
A New Kind of Rag Trade?p. 139
Fashion and the Image Industriesp. 151
Livelihoods in Fashionp. 175
Notesp. 190
Referencesp. 193
Indexp. 199
Table of Contents provided by Publisher. All Rights Reserved.

ISBN: 9780415057813
ISBN-10: 0415057817
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 224
Published: 11th June 1998
Publisher: Taylor & Francis Ltd
Country of Publication: GB
Dimensions (cm): 23.5 x 15.88  x 1.91
Weight (kg): 0.41
Edition Number: 1

Earn 147 Qantas Points
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