MADMEN – The Illustrated World

by |November 25, 2010

MADMEN – The Illustrated World is a full-colour, fully illustrated guide explores a number of topics related to the hit show Mad Men, including 1960s office culture, the cocktail craze, such icons as Jackie Kennedy and Marilyn Monroe, bedroom shenanigans, the suburban lifestyle, fabulous fashion and much more.

As swingin’ as the 1960s-an officially licensed tie-in to the wildly popular hit television series Mad Men

By turns fun, sophisticated, and celebratory, this is an eye-popping and inventive companion to the hit show Mad Men, as well as a salute to the era of cocktails and Camelot.

Inspired by the artistic styles that defined 1960s advertising, Dyna Moe creates a candy-coloured record of the time, exploring such topics as:

  • The office culture, including secretary etiquette and hangover workarounds
  • The cocktail craze, with Sally Draper’s cocktail menu
  • Pastimes and fads, such as Pete and Trudy’s dancing lessons and Bert Cooper’s art
  • ’60s icons from Jackie to Marilyn
  • Boardroom and bedroom shenanigans
  • The burgeoning suburban lifestyle
  • Fabulous fashion, including hairstyle how-tos and bonus paper dolls of Joan

Click here to see inside this book

Interview with  Dyna Moe

How did you start creating the Mad Men illustrations?

Rich Sommer, who plays “Harry Crane,” and I were both members of the comedy community centered around the Upright Citizens Brigade Theatre in New York. Once the first season of Mad Men started airing, I got back in touch to tell him how much I enjoyed the show and we emailed back and forth for a little bit—me asking nitpicky insider questions and him graciously answering them (there’s a lot of downtime on a set, I guess).

He asked me to help him come up with a Christmas card idea he could send to his fellow cast members that year and I suggested nicking the look of advertising cartoons of the time and drawing the 1960 Sterling Cooper Christmas Party. From there… everything else.

Have you been a fan of the show from the beginning?

I started watching it about three or four episodes into the first season. I don’t have cable, so I rely on the largess of neighbors and the bounty of the internet.

Are you a fan of this time period?

I am a fan of mid-century design and not so much a fan of institutionalized misogyny and racism… so 50/50.

Who is your favourite character to illustrate?

The elusive Dale. He appears nowhere in this book.

How did you decide which scenes to feature in the book?

Since the concept of the book is focused on background information on historical and cultural topics relevant to the Mad Men era (1960 – 1964ish), the topics covered dictated what the illustrations would be.

What does the cast think of your illustrations?

The cast members I’ve met or with whom I’ve emailed are enthusiastic—violently enthusiastic in some cases. If any other actor hates the way I draw them, he or she is well mannered enough to stew in silence.

What’s some of your favorite features from the new book?

I think people will enjoy the themed menus of period recipes, unless they actually try to cook the food. These recipes are better in theory.

What’s next for Dyna Moe?

I’m focusing back on comedy and filmmaking. A series of shorts I made with my colleague Mitch Magee will be airing on HBO as a part of the second season of Funny or Die Presents.

This blog post was inspired by  @kylie_ladd – follow her on twitter

1 Comment Share:

About the Contributor

While still in his twenties, John Purcell opened a second-hand bookshop in Mosman, Sydney, in which he sat for ten years reading, ranting and writing. Since then he has written, under a pseudonym, a series of very successful novels, interviewed hundreds of writers about their work, appeared at writers’ festivals, on TV (most bizarrely in comedian Luke McGregor’s documentary Luke Warm Sex) and has been featured in prominent newspapers and magazines. ​Now, as the Director of Books at, Australia’s largest online bookseller, he supports Australian writing in all its forms. He lives in Sydney with his wife, two children, three dogs, five cats, unnumbered gold fish and his overlarge book collection. His novel, The Girl on the Page, will be published by HarperCollins Australia in October, 2018.

Follow John: Twitter Website


  • November 25, 2010 at 1:54 pm

    What a great interview. The sixties was my time, it was an exciting era in which to be 18, beehive hairdos, mini-skirts, hippies and the war in Vietnam. I enjoyed remembering the 1960’s so much that I used it as a background for two of my published novels.



Leave a Reply

Your email address will not be published. Required fields are marked *