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Biotechnology and the Consumer - Bartha Maria Knoppers

Biotechnology and the Consumer

By: Bartha Maria Knoppers (Editor), Alan Mathios (Editor)

Hardcover

Published: December 2009
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This volume analytically explores consumer perspectives of biotechnology and the ability of the marketplace to address consumer needs and concerns regarding this frontier technology. This includes an examination of: how science-based industries with complex market transactions provide information and choice to consumers; how consumers' perspectives of risk and uncertainty extend beyond scientific assessments of risks and hence their market demand for new products; how consumers influence the economy and societal values by bringing to their purchasing decisions a broader range of ethical, social and environmental concerns; how consumers gain a greater understanding of the importance of consumer acceptance to the successful development of this technology by examining the linkages between capital markets and consumer perspectives; how companies compete and are structured in the marketplace and how their behavior impacts on consumer welfare; and mechanisms for consumer participation and consultation. The volume also examines various non-market mechanisms for promoting choice, regulating risks and consulting with the public on the social-ethical aspects raised by biotechnology.

Introduction
Articles
Consumers and Biotechnology: A Synopsis of Survey and Focus Group Researchp. 1
Consumers' Decision-Making and Risk Perceptions Regarding Foods Produced with Biotechnologyp. 29
The Market for Credible Information in Biotechnologyp. 47
An Overview of Public Consultation Mechanisms Developed to Address the Ethical and Social Issues Raised by Biotechnologyp. 87
The Commercialization of Human Genetics: A Discussion of Issues Relevant to the Canadian Consumerp. 125
International Comparisons of Biotechnology Policiesp. 169
An Information-Based Approach to Labeling Biotechnology Consumer Productsp. 193
Economic Perspectives on the Dissemination of Science-Based Information to Consumersp. 221
Using Advertising to Generate Information and Signals for Product Quality: Lessons for Biotechnology Markets in Canada from Pharmaceutical Markets in the United Statesp. 257
Biotechnology and the Mediap. 277
The Federal Biotechnology Regulatory System: A Commentary on an Institutional Work in Progressp. 309
The Industrial Economics of Biotechnologyp. 345
Biotechnological Innovation and Industrial Performancep. 377
Consumer Controversy and the Funding of Biotechnology Researchp. 411
Integration Document - Biotechnology, the Consumer, and the Canadian Marketplacep. 457
Rapporteur's Remarks - Symposium on Biotechnology and the Consumerp. 499
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780792355410
ISBN-10: 0792355415
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 509
Published: December 2009
Publisher: Springer
Country of Publication: NL
Dimensions (cm): 25.4 x 17.15  x 3.18
Weight (kg): 0.95