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Behold the Man :  The Hype and Selling of Male Beauty in Media and Culture - Edisol W. Dotson

Behold the Man

The Hype and Selling of Male Beauty in Media and Culture

Paperback Published: March 1999
ISBN: 9781560239536
Number Of Pages: 188

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Men are increasingly subjected to the ideal male image being projected in our society today. Behold the Man: The Hype and Selling of Male Beauty in Media and Culture argues that men -- both straight and gay -- are experiencing the same injustices as women -- being forced into following the standard of beauty splashed on the covers of magazines and in advertisements. As a result, a growing number of males are suffering from eating disorders and having cosmetic surgery. This enlightening book looks at the role media and society play in creating the image of the male and the effects this idealized standard of beauty has on men's self-esteem and self-worth. By analyzing commercials and print advertising, TV and film, and past and present art work, this book provides a thorough exploration of the origins of society's perceived notions of male beauty and the exploitative effect they are having on men.

Preface
Acknowledgments
Introductionp. 1
Where We Arep. 3
Fine Lines: Painting, Sculpture, and Photographyp. 9
A Real Head Turner: Fictionp. 21
Buy Me: Advertisingp. 33
Me Tarzan, You Wimp: Filmsp. 61
Body Guide: Televisionp. 75
Bigger Is Better: Pornography and Eroticap. 87
Skin and Bones: Dieting and Eating Disordersp. 97
The Unkindest Cut of All: Cosmetic Surgeryp. 103
The Fitness Fallacy: Musclesp. 113
Is He Cute? Gay Male Culturep. 125
Where Do We Go from Here?p. 143
Notesp. 149
Indexp. 159
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9781560239536
ISBN-10: 1560239530
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 188
Published: March 1999
Country of Publication: US
Dimensions (cm): 21.21 x 15.11  x 1.25
Weight (kg): 0.3
Edition Number: 1