120 Ways To Achieve Your Purpose With LinkedIn Tried And True Tips And Techniques is for: defining and achieving your purpose managing your LinkedIn Profile, Company Page and Group exploring LinkedIn features including Newsfeed, Pulse, Apps job search, career development, business and social enterprise measuring and improving your performance, statistics, backups solving issues, taking action and achieving results
It includes information for: students, job seekers and career changers freelancers, entrepreneurs and business owners advisers, consultants and thought leaders community groups and professional associations schools, colleges and universities anyone who wants to leverage their skills, knowledge and networks
This thorough, practical and detailed guide provides you with the key strategies and techniques, based on your purpose, that you can implement today for your success in the future.
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About the Author
Sue Ellson BBus AIMM MAHRI CDAA (Assoc) ASA MPC was born in Adelaide and moved to Melbourne in 1994. She joined LinkedIn on 21 December 2003 and is one of the first 100,000 people in the world on the platform. She has been consulting on the topic of LinkedIn since 2008 and has launched her first book of 80,000 words summarizing her experience 120 Ways To Achieve Your Purpose With LinkedIn in February 2016. She has a background in banking, training, recruitment, HR, marketing, employment, websites and social media and her first website, Newcomers Network went online in 2001. She created Camberwell Network in 2012 and 120 Ways Publishing in 2014.
She is currently an Independent LinkedIn Specialist providing consulting and training on the topics of LinkedIn, social media and marketing to individual clients and organisations, a LinkedIn Specialist for Macfarlan Lane (senior executive outplacement), a Senior Consultant with Belgium based NetExpat (trailing spouse career development) and a teacher at the Centre for Adult Education (specializing in mobile device and website design training).
See reviews online at https: //120ways.com/books/reviews-of-120-ways-to-achieve-your-purpose-with-linkedin/
04/04/2016 by Kevin Kosky on Amazon - Five Stars Very useful Linkedin Manual This is the go to manual for anything I need to do in Linkedin (which is a lot!) The information is set out logically and I can see this will be a valuable asset for me to use to improve my business.
04/04/2016 by Paul Hutchison on Google - Five Stars I really enjoyed this book - and, more importantly, my yellow highlighter pen saw a lot of action as I marked one immediately actionable point after another. The author has done a great job in assembling a huge amount of both strategic and tactical information on how to use LinkedIn properly. She covers the very essence of networking (in personal, professional and social networks) - and zeroes in on how to create and optimise a great LinkedIn profile (and there's more to it than stuffing it full of keywords!). From a job hunting perspective, the information on 'doing it right' is gold - and the summary of all 120 steps at the end of the book is a valuable checklist for making the most of LinkedIn. These cover many different aspects, from personal reflection on defining your purpose to using special LinkedIn tools for attracting opportunities. A good read, with very useful information accessible via one of the most comprehensive index sections I have seen. Recommended.
31/03/2016 by Rod Stumbles on Amazon - Four Stars A strategic, purposive, values-based approach to LinkedIn use - Sue obviously has a great deal of experience with LinkedIn and her book is a handy resource with some really handy, practical tips. However, this is not just a book of handy tips. It is a book which will challenge readers to develop a strategic, purposive, values-based approach to LinkedIn use. A good read for anyone wanting to develop quality real estate on LinkedIn. - Rod Stumbles, Commercial Lawyer
31/03/2016 by Bala K Balasubramaniam on Amazon - Five Stars This is my first Book about LinkedIn. What a Great Resource with action points not few action steps, with more than 100 action steps. This is really important for those who learn and take action to see more positive results. This is not a book just to learn, this is the Book to increase your credentials and earning potentials. Further some LinkedIn tools attached are another Grate Value. I am very positive that I will achieve my objectives including, increasing earning potentials. Special Thanks to Ms Sue Ellson for writing this (Resourceul) Excellent Book.
ContentsPrefaceIntroduction1. It's All About Purpose 1.1 Take Action To Achieve Your Purpose1.2 Prepare Your Own Action Plan1.3 Selecting Your Purpose - Based On Your Values1.4 Learn The Skills To Achieve Your Purpose1.5 Aim For 80% Rather Than 100%1.6 Define Your Boundaries On Your Terms2. Pre Work Starting Points2.1 Select The Initial Purposes You Would Like To Achieve2.2 Select Your Primary Keywords2.3 Select Your Secondary Keywords2.4 Prepare For The Process2.5 Allocate Some Time To Achieve Your Purpose2.6 Collect Some Baseline Statistics And Backup Your Data2.7 Overcome Your LinkedIn Hang-ups2.8 Improve Your Digital Literacy2.9 Familiarize Yourself With The Functions Of LinkedIn2.10 The Dangers Of Using LinkedIn Incorrectly3. Creating And Updating Your LinkedIn Profile3.1 Do This Before Updating Your LinkedIn Profile3.2 Essential Edit For Every LinkedIn Profile3.3 The Computer Experience - Attracting Viewers3.4 The User Experience - Convince Viewers3.5 LinkedIn Strategy And Tactics - Convert For Results4. Performance Power Tools4.1 Post On LinkedIn4.2 Join Relevant Groups On LinkedIn4.3 Follow Relevant Companies On LinkedIn4.4 Maximise Your Education4.5 Select Your Influencers (Following)4.6 Select Your Channels (Following)4.7 Select Your News Publishers4.8 Decide How To Respond To Your News Feed4.9 Create A Schedule For Endorsing Skills Of Connections4.10 Select A Recommendations Strategy4.11 Select A Connections Strategy4.12 Decide What You Will Do On A Regular Basis5. Job Search Strategies5.1 Select A Range Of Concurrent Strategies5.2 Do Your Research5.3 Find Suitable Mentors Through LinkedIn5.4 Reach Out To Your Network5.5 Apply For Jobs Listed On LinkedIn5.6 View The Career Sections Of Selected Companies5.7 Connect With Recruiters5.8 Connect With Professional Association Members5.9 Tailor Your Photo, Headline And Summary5.10 Understand Job Search Algorithms5.11 Prepare For Job Interviews5.12 The Key To Job Search Success6. Career Development6.1 Identifying Choices And Making Decisions6.2 Understanding The Local Market6.3 Overcoming Barriers To Entry6.4 Massaging The Message6.5 Add Some Flair To Your LinkedIn Profile6.6 Changing Your Purpose, Job or Enterprise Direction7. Recruitment And Human Resources Practices7.1 Perceived LinkedIn Risks To Enterprises7.2 How To Interpret LinkedIn Profiles7.3 How To Find Quality Candidates Via Advanced Search7.4 Posting Job Ads On LinkedIn7.5 Preparing For Job Interviews7.6 Inducting New Employees7.7 LinkedIn For Leaders, Managers And Employees7.8 LinkedIn For Leaving Employees7.9 LinkedIn For Former Employees8. Business and Social Enterprise8.1 Establishing Quality Enterprise Real Estate On LinkedIn8.2 Building Your Enterprise Digital Asset8.3 Enterprise Updates Via Your LinkedIn Company Profile8.4 Create A Style Guide For Your Company Updates8.5 Options For Your LinkedIn Social Media Policy8.6 Effective Strategies For Your LinkedIn Group8.7 Messages From The CEO and Management8.8 Getting Sales Via LinkedIn8.9 Follow Up Techniques For Success8.10 Measuring Your Return On Investment8.11 Choose Your Overall Enterprise LinkedIn Strategy9. Generational Tips For LinkedIn Profiles For Individuals9.1 Students In Secondary Or Tertiary Education9.2 Early Career9.3 Mid-Career9.4 Career Changers9.5 Late Career9.6 Retirement10. Schools, Colleges And Universities10.1 Applying For A University Profile10.2 Benefits Of A University Profile10.3 Tools For Higher Education Professionals10.4 Tools For University Students10.5 Add To Profile Qualification Or Certification Button11. International Purposes12. Personal Branding And Reputation Management12.1 Personal Branding Tips12.2 Reputation Management Tips12.3 Networks You Need In Your Life13. Research13.1 Searching For People13.2 Saving Your Searches13.3 Taking Action From Your Searches14. Referrals14.1 Referral Marketing14.2 Referral Sharing14.3 Referral Automation15. Relationships15.1 Building And Developing Relationships15.2 Changing And Challenging Relationships15.3 Relationships That Have Ended16. Achieving Your Goals16.1 Top 20 Tips And Techniques16.2 Your Minimum Targets16.3 Questions And Answers17. LinkedIn Special Features17.1 LinkedIn Information17.2 LinkedIn Products17.3 LinkedIn Resources 17.4 LinkedIn Apps17.5 LinkedIn Tools17.6 LinkedIn Indexes18. Future Of LinkedIn19. Full List Of 120 Actions20. BonusesAppendix 1 - List of Career Development EnterprisesIndexAuthor
Series: 120 Ways
Number Of Pages: 256
Published: 11th August 2016
Publisher: 120 Ways Publishing
Country of Publication: AU
Dimensions (cm): 22.86 x 15.24
Weight (kg): 0.4