Booktopia - Trust-Based Selling : Using Customer Focus and Collaboration to Build Long-Term Relationships, Charles H. Green, 9780071461948

Trust-Based Selling : Using Customer Focus and Collaboration to Build Long-Term Relationships

By: Charles H. Green

Retail Price:	$48.00
Booktopia Price	$41.95

ISBN: 9780071461948

Format: Hardcover
Published: November 2005

All prices in Australian Dollars

Stock Availability
This title is not in stock at the Booktopia Warehouse and needs to be ordered from one of our suppliers. Click here to see "In Stock" titles.
Click here to read more about delivery expectations.

Payment Options

Bank transfers, cheques and money orders are also accepted.

Add to wish list

View wish list

In this follow-up to his bestseller The Trusted Advisor, Charles Green describes a way of selling that values the relationship over the transaction, builds trust in the sales process, and focuses on doing the right thing for the customer. Trust-Based Selling explains how to: Adopt the four fundamental principles of Trust-based Selling, Move from being seller-focused to client-focused, Collaborate rather than compete with your customer, Care about customers for their sakes-thereby increasing your sales and customer retention rates, Develop the perspective that "the relationship is the customer". Book jacket.