In this title, a former Senior VP of Apple Computer shows how Steve Jobs' innovative management style and techniques can be translated into success for any business.
Former Senior VP of Apple Computer and close colleague of Steve Jobs throughout his tenure, Jay Elliot takes readers on a tour through Jobs' astonishing career. From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace, and his rebirth at the helm of Apple as he developed the iPod, iPhone and iPad, "The Steve Jobs Way" presents Jobs' leadership challenges and triumphs, showing readers how to apply these principles to their lives and careers.
Written with William L Simon, co-author of the Jobs biography iCon, The Steve Jobs Way is the "how to be like Steve" book that readers have been waiting for.
"[Elliot's] amiable account contains some fascinating nuggets." (The Guardian) "If you are keen to learn what it is that makes this maverick CEO tick, and how you can apply some of that logic to your own company, The Steve Jobs Way is surely worth a look." (Irish Times)"
Number Of Pages: 242
Published: 1st January 2011
Dimensions (cm): 23.3 x 15.7 x 2.2
Weight (kg): 0.322