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The Professional Writing Guide : Writing Well & Knowing Why : 1st Edition - Roslyn Petelin

The Professional Writing Guide

Writing Well & Knowing Why : 1st Edition

Paperback

Published: 1st January 1992
Ships: 5 to 9 business days
5 to 9 business days
RRP $37.95
$36.25

The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing. Busy executives and other writers in organizations, who may spend between 30 and 80 % of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book enables executives to write confidently, competently, and persuasively. High quality output is crucial to a company's image and to a professional's own career advancement. Errors in a document can prove expensive. Here is an indispensable and accessible reference tool as well as a comprehensive style manual for writers who wish to avoid those expensive mistakes and make a positive impression. Written by two long-term professional writing educators with extensive experience of consulting to Australian business and industry, this lively and highly practical book features workable, reliable, and powerful strategies that can be used to systematically eliminate the writing problems of organizational writers.

About the Author

Roslyn Petelin is editor of the Australian Journal of Communication. Marsha Durham is a founding editor of the journal of the Australian Society of Technical Communication.

Acknowledgements..Preface..Chapter 1 Writing in the Business Environment..Chapter 2 Reading in the Business Environment..Chapter 3 Using Experimental Thinking..Chapter 4 Critical Thinking..Chapter 5 Choosing an Appropriate Document Framework..Chapter 6 Structuring Paragraphs..Chapter 7 Shaping Sentences..Chapter 8 Considering Language..Chapter 9 Choosing the Right Word..Chapter 10 Deciding How to Punctuate..Chapter 11 Revising and Editing Your Documents..Chapter 12 Choosing Good Design..Chapter 13 The Impact of Technology on Writing..Chapter 14 Future Directions for Professional Writing..Index

ISBN: 9780582871816
ISBN-10: 0582871816
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 240
Published: 1st January 1992
Publisher: ALLEN & UNWIN ACADEMIC
Dimensions (cm): 23.3 x 15.7  x 1.3
Weight (kg): 0.453
Edition Number: 1