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The Innovator's Dilemma : When New Technologies Cause Great Firms to Fail - Clayton M. Christensen

The Innovator's Dilemma

When New Technologies Cause Great Firms to Fail

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Published: 21st March 2001
Format: PDF
$22.90

Harvard professor Clayton M. Christensen demonstrates in the most revolutionary business hook in years why outstanding companies that did everything right -- were in tune with the competition, listened to customers, and invested aggressively in new technologies -- still lost their market leadership when confronted with disruptive changes in technology and market structure...and he tells how to avoid a similar fate as business races online into the 21st century. The Innovator's Dilemma eloquently demonstrates a shattering paradox -- that the best of conventional good business practices can ultimately weaken a great firm. Over time, mainstream customers will initially reject important breakthroughs or disruptive technologies, leading firms to allow strategic innovations to languish. The solution? Create a subsidiary entirely focused on the emerging market, one that is free to be visionary while courting an unorthodox customer base and staying poised to catch the next great wave of industry growth. Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about business books of our time -- and something that none of today's executives will dare to be without.

Books on strategy are most valuable for becoming aware of possibilities that might otherwise never occur to you. This much-praised book by a Harvard Business School researcher does exactly that, debunking the idea that being 'responsive to your customers' is a prescription for success. Responsiveness to customers can prevent a company from reinventing itself, precisely because the best, highest-margin customers continually demand stability in their purchases. Clayton Christensen demonstrates all this through a detailed and fascinating study of the computer disk drive industry, the business equivalent to geneticists' fruit flies (because hard disk technology evolves so quickly). (Kirkus UK)

In Gratitudep. vii
Introductionp. xi
Why Great Companies Can Failp. 1
How Can Great Firms Fail? Insights from the Hard Disk Drive Industryp. 3
Value Networks and the Impetus to Innovatep. 33
Disruptive Technological Change in the Mechanical Excavator Industryp. 69
What Goes Up, Can't Go Downp. 89
Managing Disruptive Technological Changep. 111
Give Responsibility for Disruptive Technologies to Organizations Whose Customers Need Themp. 117
Match the Size of the Organization to the Size of the Marketp. 139
Discovering New and Emerging Marketsp. 165
How to Appraise Your Organization's Capabilities and Disabilitiesp. 185
Performance Provided, Market Demand, and the Product Life Cyclep. 211
Managing Disruptive Technological Change: A Case Studyp. 235
The Dilemmas of Innovation: A Summaryp. 257
The Innovator's Dilemma Book Group Guidep. 263
Indexp. 271
About the Authorp. 287
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9780875845852
ISBN-10: 0875845851
Series: Management of Innovation and Change
Audience: General
Format: Hardcover
Language: English
Number Of Pages: 288
Published: 5th June 1997
Country of Publication: US
Dimensions (cm): 24.1 x 16.2  x 2.2
Weight (kg): 0.59