A comprehensive introduction to the knowledge base and skills required in contemporary sport management, fully updated and revised.
Sport is one of Australia's major industries, as well as one of our most popular pastimes. From council playing fields to Olympic competition, sport is highly organised and structured.
Sport Management in Australia provides a comprehensive overview of the organisation of sport in Australia. It outlines trends in participation, the role of government and private organisations, different models of delivering sporting services, and the benefits and drawbacks of increasing commercialisation. Fully revised and updated, this fifth edition includes coverage of a wider range of sporting events, deeper coverage of corporate sport organisations, and new material on both mass participation in sport and elite sport, and also on the contribution sport makes to society.
Drawing on examples and comparisons from countries around the world, and with extended case studies, Sport Management in Australia is the indispensable starting point for anyone embarking on a career in sport management.
About the Author
Professor David Shilbury, Associate Professor Pamm Phillip, Dr Adam Karg and Dr Katie Rowe all lecture in sport management at Deakin Business School, Melbourne. David Shilbury is editor of the Journal of Sport Management and with Adam Karg is co-author of Strategic Sport Marketing.
Number Of Pages: 432
Published: 25th January 2017
Publisher: Allen & Unwin
Country of Publication: AU
Dimensions (cm): 24.5 x 17.6
Edition Number: 5