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Advertising Media Planning

By: Jack Zanville Sissors, Roger B. Baron
Foreword by: Erwin Ephron
Format: Hardcover
Retail Price: $133.95
Booktopia Price $117.80

Description:

Discussions of media planning as the "noncreative" side of advertising miss the boat entirely. A successful ...

ISBN: 9780844215631
The Art of Editing

By: Brian S. Brooks, James L. Pinson, Jack Zanville Sissors
Format: Hardcover Textbook
Retail Price: $114.95
Booktopia Price $100.95

Description:

The Art of Editing continues to be the standard by which editing texts are judged, offering the most comprehensive and......

ISBN: 9780205418268
The Lost Symbol By Dan Brown
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