Marketing Essentials in Hospitality and Tourism
Foundations and Practices
By: Stowe Shoemaker, Margaret Shaw
Paperback | 6 August 2007 | Edition Number 1
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ISBN: 9780131708273
ISBN-10: 0131708279
Published: 6th August 2007
Format: Paperback
Language: English
Number of Pages: 640
Audience: College, Tertiary and University
Publisher: Pearson Education
Country of Publication: US
Edition Number: 1
Dimensions (cm): 27.7 x 21.3 x 2.4
Weight (kg): 1.25
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- Non-FictionBusiness & ManagementSales & Marketing
- Non-FictionBusiness & ManagementManagement & Management Techniques
- Non-FictionIndustry & Industrial StudiesService IndustriesHospitality Industry
- Non-FictionEducationCareers GuidanceIndustrial or Vocational Training
- Non-FictionIndustry & Industrial StudiesService Industries