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HBR Guide to Better Business Writing : Harvard Business Review Guides - Bryan A. Garner

HBR Guide to Better Business Writing

Harvard Business Review Guides

Paperback

Published: 1st February 2013
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Published: 8th January 2013
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DON'T LET YOUR WRITING HOLD YOU BACK.

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you "must" cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

The "HBR Guide to Better Business Writing," by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them.

About the Author

Bryan A. Garner is a leading authority on writing, grammar, usage, and style. He is the author of many books on writing, including the best-selling reference work "Garner's Modern American Usage." He is also editor in chief of the world's most frequently cited lawbook, Black's Law Dictionary.

"Garner is a leading authority on writing and with this book he shows the importance of good business writing to save time, money, and the reader's patience. The text, with suggestions and practical tools, will help readers express ideas more clearly and persuasively." -- WorkStyle Magazine "At last! A book I can recommend to executives and to the human resource managers whose responsibility it is to develop executives: HBR Guide to Better Business Writing, by Bryan A. Garner." Lynn Gaertner-Johnston, Better Business Writing Blog "If you need assistance in any of these and other areas, Garner's book will be of invaluable assistance now as well as in months and years to come." -- First Friday Book Synopsis

Introduction: Why you need to write wellp. xv
Delivering the Goods Quickly and Clearly
Know why you're writingp. 3
Understand your readersp. 7
Divide the writing process into four separate tasksp. 13
Before writing in earnest, jot down your three main points-in complete sentencesp. 19
Write in full-rapidlyp. 27
Improve what you've writtenp. 31
Use graphics to illustrate and clarifyp. 37
Developing Your Skills
Be relentlessly clearp. 43
Learn to summarize-accuratelyp. 49
Waste no wordsp. 53
Be plain-spoken: Avoid bizspeakp. 57
Use chronology when giving a factual accountp. 67
Be a stickler for continuityp. 71
Learn the basics of correct grammarp. 77
Get feedback on your drafts from colleaguesp. 85
Avoiding the Quirks That Turn Readers Off
Don't anesthetize your readersp. 91
Watch your tonep. 99
Common Forms of Business Writing
E-mailsp. 105
Business Lettersp. 111
Memos and Reportsp. 125
Performance Appraisalsp. 133
Appendixes
A Checklist for the Four Stages of Writingp. 139
A Dozen Grammatical Rules You Absolutely Need to Knowp. 143
A Dozen Punctuation Rules You Absolutely Need to Knowp. 153
Common Usage Gaffesp. 163
Some Dos and Don'ts of Business-Writing Etiquettep. 165
A Primer of Good Usagep. 169
Desk Referencesp. 199
Indexp. 203
Acknowledgmentsp. 209
About the Authorp. 211
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781422184035
ISBN-10: 142218403X
Series: Harvard Business Review Guides
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 240
Published: 1st February 2013
Dimensions (cm): 23.4 x 12.8  x 1.5
Weight (kg): 0.27