Ten years after the worldwide bestseller Good to Great, Jim Collins returns with another groundbreaking work, this time to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice based on nine years of research, buttressed by rigorous analysis and infused with engaging stories Collins and his colleague, Morten Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.
No mere sequel, Great by Choice distinguishes itself from Collins's prior work by its focus not just on performance, but also on the type of unstable environments faced by leaders today.
With a team of more than twenty researchers, Collins and Hansen studied companies that rose to greatness beating their industry indexes by a minimum of ten times over fifteen years in environments characterized by big forces and rapid shifts that leaders could not predict or control.
The research team then contrasted these 10X companies to a carefully selected set of comparison companies that failed to achieve greatness in similarly extreme environments. The new findings the study results were full of provocative surprises.
"Jim Collins ... is the most influential management thinker alive" Fortune "For this guru, no question is too big" New York Times "A sensible, well-timed and precisely targeted message for companies shaken by macroeconomic crises" Financial Times "Jim Collins has built a reputation as something of a myth buster ... This book is recommended" Financial World "Luck is not a strategy" the authors conclude. What determines any organization's success is how it prepares for both good and bad luck. They call this getting a "positive return" on luck and, if Good to Great's four million-plus sales are anything to go by, this idea will be embedded in corporate speak before you know it" -- Philip Delves Broughton, Author Of What They Teach You At Harvard Business School Management Today
Number Of Pages: 320
Published: 13th October 2011
Dimensions (cm): 15.9 x 23.8 x 3.0
Weight (kg): 0.57