| Introduction: What is a form? What is a form? | |
| Persuading people to answer | |
| Pick the right moment to ask a question | |
| Think about relationship question by question | |
| Follow three rules that that influence response rates | |
| Think about who will answer your questions | |
| Summary Interlude | |
| Registration forms: rules and suggestions | |
| Gathering the right information | |
| Find out why you need the information | |
| Check if your organization already holds the information | |
| Find out what others ask for | |
| Summary: only ask for information that you need | |
| Case study: conference registration form | |
| Making questions easy to answer | |
| How questions work | |
| Make it easy to understand the question | |
| Make it easy to find the answer | |
| Judging the answer: avoiding privacy errors | |
| Placing the answer: avoiding category errors | |
| Summary: writing questions | |
| Case study: avoiding choice points | |
| Writing instructions | |
| Writing instructions | |
| Rewriting instructions in plain language | |
| Cut the instructions that aren't needed | |
| Move the instructions to where they are needed | |
| A before- and after- example | |
| Summary: Writing instructions | |
| Interlude: help for forms | |
| Choosing between drop-downs and other controls | |
| Picking controls for your forms | |
| How users expect controls to work | |
| Use these six questions to choose the right control | |
| Specialist controls may help | |
| Think about the form as a whole | |
| Summary: Providing the answer | |
| Interlude: names and addresses | |
| Making the form flow easily | |
| Make the form flow easily | |
| Use progress indicators | |
| Avoid surprising users with sudden changes | |
| Be gentle with errors | |
| Say 'thanks' to close the conversation | |
| Conversational flow - summary | |
| Interlude: why we hate pop-ups | |
| Taking care of the details | |
| Taking care of the details | |
| Where to put the labels compared to the fields | |
| Colons at the end of labels? | |
| Sentence or title case for labels? | |
| How to indicate required fields | |
| Choosing legible text: fonts and words | |
| Summary Interlude: serif or sans-serif | |
| Making the form look easy | |
| What makes a form look good | |
| Make sure users know who you are: logos and branding | |
| Make your form look tidy with grids | |
| Make it look organized with grouping | |
| Avoid two-column forms | |
| Summary Case study: an appearance makeover | |
| Testing (the best bit) | |
| We're passionate about usability testing | |
| How to do really good usability testing of forms | |
| Final message from this book | |
| Appendices | |
| Suggestions for further reading | |
| References | |
| Acknowledgements | |
| Table of Contents provided by Publisher. All Rights Reserved. |
