+612 9045 4394
 
Facebook All-in-One For Dummies - Daniel Herndon

Paperback

Published: 18th April 2014
Ships: 4 to 6 business days
4 to 6 business days
RRP $42.95
$36.75
14%
OFF

The A to Z Facebook guide for users, marketers, and developers alike

Facebook has more than a billion users worldwide. Whether you enjoy spending time on Facebook every day, use it to advertise and market your product, or develop Facebook apps, this go-to guide has something you need. Its six minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps. It's fully updated to cover the latest Facebook changes, including Graph Search, mobile apps, Timeline enhancements, and news feed redesign.

  • Facebook has more than one billion active users who share more than 30 billion pieces of content each month
  • More than 37 million brands have Pages on Facebook
  • This complete guide has been fully updated to cover Facebook's latest changes, including Graph Search, mobile apps for both users and Page managers, a redesigned news feed, and enhancements to the Timeline
  • Minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps

Facebook All-in-One For Dummies, 2nd Edition is packed with helpful information, great ideas, and ways to help you get even more out of Facebook.

Introduction 1

Book I: Creating a Timeline 5

Chapter 1: Deciding to Join 7

Chapter 2: Creating Your Account 15

Chapter 3: Touring the Interface 49

Chapter 4: Customizing Your Privacy Settings 63

Chapter 5: Finding Help 83

Book II: Connecting with Others 91

Chapter 1: Creating Your Social Media Persona 93

Chapter 2: Posting and Interacting 105

Chapter 3: Sharing Photos 117

Chapter 4: Sharing Videos 133

Chapter 5: Participating in Groups 145

Chapter 6: Going Mobile 157

Chapter 7: Keeping Up with Events 171

Chapter 8: Having Private Conversations 187

Chapter 9: Games and Gifts 197

Chapter 10: Professional Networking 209

Chapter 11: Managing Connections Gone Awry 221

Book III: Connecting to Other Social Media 233

Chapter 1: What Is Social Media? 235

Chapter 2: Connecting Facebook to Everything Else 245

Chapter 3: Flying on Autopilot 259

Book IV: Building a Business Page 267

Chapter 1: Creating a Business Page 269

Chapter 2: Customizing Your Business Page 283

Chapter 3: Touring Your Business Page 295

Chapter 4: Building Your Community 319

Book V: Marketing Your Business 337

Chapter 1: Building a Network of Influence 339

Chapter 2: Running a Social Marketing Campaign 349

Chapter 3: Using Insights to Track Your Success 363

Chapter 4: Ads, Promotions, and Offers 377

Chapter 5: Identifying Your Target Audience 407

Book VI: Developing Facebook Apps 415

Chapter 1: Custom Apps for Business Pages 417

Chapter 2: Building Canvas Apps and Page Tabs 429

Chapter 3: Creating Your Own Apps 445

Chapter 4: Tour of the Facebook API 459

Index 475

ISBN: 9781118791783
ISBN-10: 1118791789
Audience: General
Format: Paperback
Language: English
Number Of Pages: 528
Published: 18th April 2014
Country of Publication: US
Dimensions (cm): 25.0 x 15.0  x 1.5
Weight (kg): 0.67
Edition Number: 1