English for Business Studies is a course for students who need to be able to understand and talk about key business and economic concepts.
The 30 units cover a range of issues, including work and motivation, production, marketing, banking, business ethics, exchange rates and international trade.
The second edition contains two new chapters: Information and Electronic Commerce, and Entrepreneurs and Venture Capital.
It also includes a full update of the existing units.
| Three sectors of the Economy | |
| Management | |
| Company Structure | |
| Work and Motivation | |
| Management and Cultural Diversity | |
| Recruitment | |
| Labour Relations | |
| Production | |
| Products | |
| Marketing | |
| Advertising | |
| Promotional Tools | |
| Accounting and Financial Statements | |
| Banking | |
| Stock and Shares | |
| Bonds | |
| Futures and derivatives | |
| Takeovers and Buyouts | |
| Futures and Options | |
| Efficiency and Employment | |
| Business ethics | |
| The Role of Government | |
| Central Banking, Money and Taxation | |
| Exchange Rates | |
| The Business Cycle | |
| Keynesianism and Monetarism | |
| International Trade | |
| Economics and Ecology | |
| Table of Contents provided by Publisher. All Rights Reserved. |
ISBN: 9780521752855
ISBN-10: 052175285X
Audience:
English as a Second Language (ESL)
Format:
Paperback
Language:
English
Number Of Pages: 208
Published: 1st June 2006
Publisher: Cambridge University Press
Dimensions (cm): 24.486 x 18.999
x 1.016
Weight (kg): 0.458