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Promote Your Business : How to write effective marketing material for your small business - Mary Morel

Promote Your Business

How to write effective marketing material for your small business

eBook

Published: 21st December 2012
Format: PDF
RRP $26.95
$25.90
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    Features
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Offering an array of writing tools for small businesses, this guide helps owners promote their companies effectively without the help of copywriters or public relations professionals. Instructions on writing for marketing brochures, newsletters, press releases, advertisements, and the company's web site are provided. Also included are case studies and examples of good and bad business writing.

PrefaceIntroduction1. How to write a business and marketing plan2. Branding and creating visual impact3. Writing guidelines4. How to write brochures and flyers5. How to write a press release6. How to write direct mail 7. How to write an advertisement8. How to write your website9. How to write newsletters and ezinesReferencesIndex

ISBN: 9781741155174
ISBN-10: 1741155177
Format: PDF
Language: English
Number Of Pages: 264
Published: 21st December 2012
Publisher: Allen & Unwin