M-Commerce: Global Experiences and Perspectives focuses on the emerging growth of mobile telecommunications and mobile commerce around the world. To provide a global perspective, this book describes approaches from three major regions of the world - North America, Europe, and Asia-Pacific - and highlights several countries from each region. These countries are significant because of their large existing base of mobile telecom users, their future potential, their innovativeness in mobile telecom technology development, and their leadership in launching new mobile applications. M-Commerce: Global Experiences and Perspectives contains chapters from authors of many countries, and while each chapter examines a specific country in-depth, all the chapters use a common integrative framework called the CLIP (communications, locatability, information provision, and payment processing) application-theoretical framework. These four core functions underlie various mobile telecommunications services offered worldwide. This conceptual framework facilitates a deeper understanding of the effective business strategies for m-commerce.
Mobile communications and mobile commerce : conceptual frames to grasp the global tectonic shifts / Nikhilesh Dholakia, Morten Rask, Ruby Roy Dholakia -- Canada : mobile commerce under construction / Detlev Zwick -- China : m-commerce in world's largest mobile market / Nir Kshetri, Nicholas Williamson, David L. Bourgoin -- Denmark : m-commerce experiences and perspectives / Morten Rask -- Finland : internationalization as the key to growth and m-commerce success / Tommi Pelkonen -- France : mobile communications and emerging m-commerce / Pierre Vialle, Olivier Epinette -- Germany : from chart-topping ringtones to 3G m-commerce / Timo Kehr, Tobias L??hrig -- India : the awakening of m-commerce / Syagnik (Sy) Banerjee, Mark M. Lennon -- Japan : Keitai krazy, from the web to the wallet / Mark M. Lennon -- New Zealand : m-commerce beyond the basics, adopting added-value services / Chadinee Maneesoonthorn, David Fortin -- South Korea : vision of a ubiquitous network world / Jounghae Bang, Inyoung Choi -- United Kingdom : current m-commerce developments and future prospects / Savvas Papagiannidis, James Carr, Feng Li -- United States of America : renewed race for mobile services / Mats Samuelsson, Nikhilesh Dholakia, Sanjeev Sardana -- It's an m-world after all : lessons from global patterns of mobile commerce / Nikhilesh Dholakia, Morten Rask, Ruby Roy Dholakia.
Published: 31st March 2006