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Globalization and Culture : Global Melange - Jan Nederveen Pieterse

Globalization and Culture

Global Melange

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Now in a fully revised and updated edition, this seminal text asks if there is cultural life after the 'clash of civilizations' and global McDonaldization. Internationally award-winning author Jan Nederveen Pieterse argues that what is taking place is the formation of a global mZlange, a culture of hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed. The book offers a comprehensive treatment of hybridization through a series of innovative conceptual tables that are bolstered by textual analysis and compelling examples from around the world. In a new chapter, the author explores East-West hybridities-the idea that globalization is a process of braiding rather than simply a diffusion from developed to developing countries. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding.

Chapter 1 Globalization: Consensus and Controversies
Chapter 2 Globalization and Human Integration: We Are All Migrants
Chapter 3 Globalization and Culture: Three Paradigms
Chapter 4 Globalization as Hybridization
Chapter 5 Hybridity, So What? The Anti-hybridity Backlash and the Riddles of Recognition
Chapter 6 Globalization is Braided: East-West Osmosis
Chapter 7 Global M??lange

ISBN: 9780742566613
ISBN-10: 9780745656502
Format: PDF
Language: English
Number Of Pages: 196
Published: 16th March 2009
Publisher: University Press of America
Edition Number: 2