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Everything Guide to Starting and Running a Catering Business : Insider's advice on turning your talent into a Career - Joyce Weinberg

Everything Guide to Starting and Running a Catering Business

Insider's advice on turning your talent into a Career

eBook

Published: 18th December 2008
Format: PDF
$19.25
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Do you enjoy cooking for others? Is your buffet table a work of art? Are your parties the best in the neighborhood? Then catering may be a great career for you!

It's all here-from getting licenses and choosing the perfect name to developing menus and getting the word out. Seasoned food expert and caterer Joyce Weinberg covers all aspects of the catering business and shares her secrets to success with you, including how to:

  • Choose a specialty-fancy fundraisers, company and family picnics, or romantic weddings
  • Learn the ropes before you start your business
  • Create a marketing plan that gets your company noticed by all the right people
  • Find clients and generate repeat customers
The Everything Guide to Starting and Running a Catering Business is all you need to make your passion your profession!

Joyce Weinberg is a seasoned food industry professional with twenty years of catering and restaurant management experience. She designed and managed her own acclaimed restaurant and catering company, Beyond Measure, in Philadelphia. She founded New York Food Tours & Events, a Manhattan-based food tour and guided tasting-event business. Ms. Weinberg lives in New York, NY.

What is catering? -- Understanding the catering industry -- Required skills for a caterer -- Getting started as a career -- Researching your business opportunity -- Developing a concept -- Being a personal or private chef -- Developing a catering menu -- Pricing your services and menus -- Developing a catering business plan -- Proposal writing -- Marketing yourself -- Marketing your business -- Dealing with clients -- Considerations as you grow -- Partnering to grow your business -- Catering challenges and equipment recommendations -- Useful catering tips -- Outsourcing -- New trends in catering.

ISBN: 9781605502298
ISBN-10: 1605502294
Format: PDF
Language: English
Number Of Pages: 304
Published: 18th December 2008