Click on the Google Preview image above to read some pages of this book!(Formatting may be different depending on your device and eBook type.)
Marketing in the digital age just got easier. Two internet gurus show how to rule the world of web marketing with the new generation of Web 2.0.
Foreword; Acknowledgments; PART I: FUNDAMENTALS OF SUCCESS FOR DIGITAL ENGAGEMENT; PART II: ATTRACTING CUSTOMERS; Where Do You Go from Here?; Digital Engagement Scorecard; A Web Marketing Glossary; Index.
ISBN: 9780814410790 ISBN-10: 0814410790 Format:
Published: 14th January 2009