Culture Incorporated calls for full disclosure of corporate involvement in cultural events and examines how corporations, art institutions and foundations are reshaping the cultural terrain.
| Acknowledgments | p. vii |
| Abbreviations | p. ix |
| Corporations and Culture: The New Partnership | |
| Full Disclosure | p. 3 |
| Corporate Cultural Politics: Corporate Identity and Culture | p. 22 |
| Culture, Artists, Events | |
| Redefining Culture, Absolutly | p. 61 |
| Sponsoring Lifestyle: Travels with Annie Leibovitz | p. 99 |
| Sponsoring Events: Culture as Corporate Stage, from Woodstock to Ravestock and Reichstock | p. 132 |
| Museums, Cyberspace, Audiences | |
| The Sponsored Museum; or, The Museum as Sponsor | p. 171 |
| Cybersponsoring | p. 213 |
| Notes | p. 243 |
| Bibliography | p. 267 |
| Index | p. 279 |
| Table of Contents provided by Syndetics. All Rights Reserved. |
ISBN: 9780816638512
ISBN-10: 0816638519
Audience:
General
Format:
Hardcover
Language:
English
Number Of Pages: 288
Published: 18th April 2002
Publisher: University of Minnesota Press
Dimensions (cm): 25.4 x 17.8
x 2.5
Weight (kg): 0.708