1300 187 187
 
Cellular Communications : Worldwide Market Development - Garry Garrard

Cellular Communications

Worldwide Market Development

Hardcover

Published: 19th September 1997
Ships: 7 to 10 business days
7 to 10 business days
RRP $309.99
$279.95
10%
OFF

This unique work provides an expert account of the growth and development of markets in the rapidly expanding and profitable telecommunications industry. The treatment is global: market development is described, analyzed and evaluated, bringing you right up-to-date with current market characteristics and future trends worldwide.

Prefacep. xv
Radio BC--Before Cellularp. 1
The Birth of Radiop. 3
Marconi--Father of Radiop. 4
Other Early Pioneersp. 7
Developments During the First World Warp. 8
Broadcasting Takes Overp. 9
New Applications for Radiop. 12
The Impact of the Second World Warp. 13
Private Mobile Radiop. 15
The First Mobile Telephonesp. 19
Conclusionsp. 21
The Cellular Pioneersp. 23
A New Radio Conceptp. 23
Cellular Principlesp. 24
The Radio Systemp. 25
The Cellular Switchp. 28
The Subscriber Databasep. 29
The Fixed Networkp. 29
The Mobile Terminalp. 30
Cellular Developments in the United Statesp. 30
Trial Systemsp. 30
Commercial License Awardsp. 32
Roaming Problemsp. 38
Industry Consolidationp. 39
The CTIAp. 42
Market Growthp. 42
Tariff Trendsp. 44
Mobile Telephone Developmentsp. 45
AMPS in International Marketsp. 47
Cellular in Japanp. 47
Nordic Cellular Developmentp. 48
The Development of NMT 450p. 48
Commercial NMT Servicesp. 51
Demand Forecasting Problemsp. 52
Capacity Problems--and Solutionsp. 53
Introduction of NMT 900p. 55
Market Growthp. 56
The First European Cellular Competitorp. 60
Other Nordic Countriesp. 60
Conclusionsp. 61
European Monopolies, 1985 to 1991p. 63
European Acceptance of Cellularp. 63
Spainp. 66
Austriap. 68
The Benelux Regionp. 69
The Netherlandsp. 69
Belgiump. 72
Luxembourgp. 73
West Germanyp. 74
Italyp. 76
Francep. 79
A Novel Network Approachp. 79
Early Competitionp. 82
Irelandp. 83
Switzerlandp. 85
Portugalp. 86
Other European Countriesp. 87
European Variationsp. 87
Contrasts in Growthp. 87
Underlying Market Factorsp. 89
Growth and Servicep. 91
Cellular Tariffsp. 93
The UK--A Test-bed for Competitionp. 95
The UK Regulatory Environmentp. 95
The 1982 License Competitionp. 96
Development of TACSp. 98
License Conditionsp. 98
Network Roll-Outp. 99
The UK Market Environmentp. 102
The Role of the Service Providersp. 103
Evolution of the Service Providersp. 106
TACS Terminalsp. 109
Other UK Mobile Licensesp. 110
Market Developmentp. 111
Cellnet and Vodafone--Equal but Differentp. 112
Market Sharesp. 112
Financial Performancep. 114
Management Culturesp. 116
Vodafone Organizationp. 117
Cellnet Organizationp. 118
Operational Differencesp. 120
Market Growth and the Effects of Competitionp. 121
The View From Europep. 124
The Development of GSMp. 125
The Origins of GSMp. 125
Groupe Speciale Mobilep. 126
Development of the GSM Standardp. 126
The Role of the European Commissionp. 129
The MoU Groupp. 131
The Manufacturers' Dilemmap. 132
The Formation of ETSIp. 134
The GSM Recommendationsp. 134
Commercial Issuesp. 137
MoU Group Activitiesp. 137
Billing and Roamingp. 138
Procurement and IPRsp. 139
Terminals and Type Approvalp. 141
The GSM Systemp. 143
The User's View of GSMp. 145
Voice Telephonyp. 145
Data Transmissionp. 147
Supplementary Servicesp. 149
GSM Mobile Telephonesp. 149
Subscriber Identificationp. 151
Privacy, Confidentiality, and Securityp. 153
International Roamingp. 155
Short Message Servicep. 156
User Choicep. 157
The Implications of GSM for Network Operatorsp. 157
Network Infrastructurep. 157
The Impact on Fraudp. 159
The Introduction of GSM Servicesp. 161
GSM in Europep. 161
Acceptance of GSM in the Rest of the Worldp. 164
Future Evolution of the GSM Standardp. 166
Status of the GSM Recommendationsp. 166
Improved Data Transmissionp. 166
Optimized Routingp. 167
Dual-Standard Terminalsp. 167
Other Radio Interfacesp. 167
Interworking With Other Mobile Servicesp. 167
Location Servicesp. 168
PMR Facilities and Project EIRENEp. 168
Intelligent Networkingp. 169
Conclusionsp. 169
PCN: More Competition for the United Kingdomp. 171
The UK Initiativep. 171
The PCN License Contestp. 172
Recruiting for PCNp. 176
Standards and License Conditionsp. 177
The PCN Standard--DCS1800p. 177
License Conditionsp. 178
Differentiating PCNp. 180
Services and Featuresp. 180
Handportable Comparisonsp. 181
Network Infrastructurep. 181
Musical Chairs--Changes in Ownershipp. 184
Positioning PCN in the Marketp. 187
PCN versus Cellularp. 187
A Consumer Product?p. 190
Interconnect Chargesp. 191
Assessing the Marketp. 193
Cellular Fights Backp. 194
The Launch of PCNp. 200
Mercury's Launch Strategyp. 200
The Orange Launch Strategyp. 204
Market Developmentp. 207
Overview of the Marketp. 207
The ETACS Networksp. 208
The Impact of PCNp. 210
The Need for GSMp. 211
Changing Fortunesp. 212
Market Sharesp. 214
The Service Providersp. 215
Lessons from the UKp. 216
The Monopolies Under Attackp. 219
Regulation and Liberalization in Europep. 219
The European Commission and Competitionp. 221
National Regulation--The Need for Changep. 221
Regulating Competitionp. 225
The Importance of Interconnect Chargesp. 226
Structure of Interconnect Tariffsp. 228
Standardized Charges or Bilateral Agreements?p. 229
Non-tariff Barriers to Competitionp. 230
Cellular Competition and Internationalizationp. 231
Consorting Togetherp. 233
Finding the Opportunityp. 233
Forming the Consortiump. 234
The Ideal Consortium?p. 235
If the Bid Wins...p. 237
Preparing the Bidp. 238
Evolution of the Bidding Process in Europep. 240
The European Commission and Competition Policyp. 243
The Mobile Green Paperp. 243
Direct EC Actionp. 244
Conclusionsp. 247
GSM and Competition in Europep. 249
Timescales for Competitionp. 249
PTO Reactionsp. 250
Market Developmentp. 252
Germanyp. 252
Swedenp. 265
Francep. 268
Denmarkp. 274
Portugalp. 278
Finlandp. 280
Greecep. 282
Norwayp. 285
Italyp. 287
Spainp. 293
The Netherlandsp. 295
Belgiump. 298
Irelandp. 302
Austriap. 304
Switzerlandp. 306
Luxembourgp. 308
Smaller European Countriesp. 309
A Changed Marketp. 309
Digital Developments in the United Statesp. 313
The Need for Changep. 313
Digital Developments for 800 MHz AMPSp. 315
The First Strategy--TDMAp. 315
Alternatives to IS-54p. 317
CDMA Basicsp. 320
Multiple Access Methodsp. 320
Characteristics of CDMAp. 321
Benefits of CDMAp. 322
Choice of Digital Standardsp. 324
International Implications of US Digital Standardsp. 326
Personal Communications Services (PCS)p. 328
The First Movesp. 328
PCS Ground-rulesp. 333
The Final Solutionp. 334
The MTA Auction for A and B Blocksp. 336
The C Block Auctionp. 338
D, E, and F Block Licensesp. 341
PCS Standardsp. 341
PCS Launch and Marketingp. 344
Cellular Market Developmentp. 348
Market Growth and Changesp. 348
Industry Consolidationp. 349
The Impact of International Activitiesp. 352
The 1996 Telecommunications Actp. 353
Conclusionsp. 354
Cellular in the Rest of the Worldp. 357
Overviewp. 357
Japanp. 359
Western Style Economies and Culturesp. 363
Canadap. 364
Australiap. 366
New Zealandp. 368
Latin America and the Caribbeanp. 369
Mexicop. 369
Argentinap. 371
Brazilp. 372
Chilep. 372
Colombiap. 373
Smaller Latin American Countriesp. 374
The Caribbeanp. 375
Central Europe and the CISp. 377
Central Europep. 378
Russiap. 382
The CIS and Other Statesp. 386
Mainland Asiap. 387
Chinap. 387
South Koreap. 390
Indiap. 391
Pakistanp. 393
The Asia-Pacific Regionp. 393
Hong Kongp. 394
Indonesiap. 396
Malaysiap. 397
Philippinesp. 398
Singaporep. 399
Taiwanp. 400
Thailandp. 400
Other Asia-Pacific Countriesp. 401
Africap. 402
The Middle Eastp. 405
The Cellular World Todayp. 408
Market Comparisonsp. 408
Internationalizationp. 409
Other Mobile Services--Targets, Competitors, or Complements for Cellular?p. 415
Private Mobile Radio (PMR)p. 415
Specialized Mobile Radio and Public Access Mobile Radiop. 418
Specialized Mobile Radio in the United Statesp. 418
Band III Services in the UKp. 420
PAMR in Europep. 423
Mobile Data Networksp. 424
Private Mobile Data Systemsp. 425
The First Public Mobile Data Networkp. 426
Mobile Data in the UKp. 428
Other Public Mobile Data Networksp. 430
The Future of Mobile Datap. 431
Pagingp. 432
Early Paging Systemsp. 432
POCSAG--a World Standardp. 433
European Paging Servicesp. 434
The UK--a Competitive Marketp. 435
European Market Growthp. 437
Paging in the United Statesp. 439
World Pagingp. 440
Paging Technology Developmentsp. 441
ERMESp. 442
Other Standards Developmentsp. 445
Paging and Cellularp. 446
Telepoint and Cordless Telephonesp. 447
Cordless Telephonesp. 447
The Development of Telepointp. 447
Telepoint Services in the UKp. 450
International Acceptancep. 454
DECTp. 456
The Japanese Personal Handyphone System (PHS)p. 457
Cordless Systems and Cellularp. 458
Wireless in the Local Loopp. 459
Mobile Satellite Servicesp. 461
Cellular versus the Restp. 465
Where Next?p. 467
Future Scenariosp. 467
Where Are We Now?p. 468
Cellular World Marketsp. 468
Cellular Usersp. 469
Cellular Operatorsp. 471
Cellular Standardsp. 471
Developments in Other Fieldsp. 472
Evolution of the PSTNp. 472
New Telecommunications Networksp. 473
Developments in Computingp. 474
Third-Generation Systemsp. 475
The World Forum--FPLMTSp. 475
The European Program--UMTSp. 477
A World Standard?p. 480
Terminal Trendsp. 480
Issuesp. 482
Health and Safetyp. 482
Spectrum Policyp. 484
In Constant Touch?p. 486
What Do Users Really Want?p. 486
Tariffs and Trafficp. 488
The Future of Cellularp. 489
Conclusionsp. 495
Selected Bibliographyp. 497
About the Authorp. 501
Indexp. 503
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9780890069233
ISBN-10: 0890069239
Series: Mobile Communications Library
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 536
Published: 19th September 1997
Dimensions (cm): 22.9 x 15.2  x 3.3
Weight (kg): 0.95