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Advertising
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The Fall of PR & the Rise of Advertising By: Stefan Engeseth Foreword by: Al Ries Format: Paperback |
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ISBN: 9789163307775
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Guerrilla Marketing in 30 Days By: Jay Conrad Levinson, Al Lautenslager, Conrad Levinson Jay Format: Paperback |
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Description:Start Your Guerrilla Marketing Power Plan The Father of Guerrilla Marketing, Jay Conrad Levinson, and marketing master......ISBN: 9781599182667 |
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Twenty-six Ways of Looking at a Blackberry: How to release the creativity of your brand By: John Simmons Format: Paperback |
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Description:A unique and entertaining approach to business writing. The author takes a piece of business writing and rewrites it in......ISBN: 9781408105948 |
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The Advertising Handbook By: Hawkins Sarah, Hawkins Sarah, Helen Powell, Iain MacRury Format: Paperback |
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Description:Introduction The Advertising Business Part 1: Key Issues and Debates 1. Advertising Agencies and their Clients Helen......ISBN: 9780415423113 |
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The Advertising Handbook By: Hawkins Sarah, Sarah Hawkin, Helen Powell, Iain MacRury Format: Paperback |
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Description:Introduction The Advertising Business Part 1: Key Issues and Debates 1. Advertising Agencies and their Clients Helen......ISBN: 9780415423120 |
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Kompendium der Mediengestaltung: Digital Und Print: Konzeption, Gestaltung, Produktion Und Tecknik By: Patrick Schlaich, Peter Buhler, Joachim Bohringer Format: Boxed, Slipcased, and/or casebound |
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ISBN: 9783540785293
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Deception in the Marketplace By: Boush, David M. Boush Format: Hardcover |
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Description:The use of deceptive persuasion in marketing is not unknown, despite the efforts of regulators. This book examines the......ISBN: 9780805860863 |
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Confessions of an Event Planner: Case Studies from the Real World of Eventshow to Handle the Unexpected and How to Be a Master of Discretion By: Judy Allen Format: Hardcover |
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Description:Meet Emma Starr, event planner extraordinaire. She travels the world designing, producing, and orchestrating......ISBN: 9780470160183 |
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All-Out for Victory!: Magazine Advertising and the World War II Home Front By: John Bush Jones Format: Hardcover |
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Description:JOHN BUSH JONES is the author of Our Musicals, Ourselves: A Social History of the American Musical Theater (Brandeis,......ISBN: 9781584657682 |
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Outrageous Advertising That's Outrageously Successful By: Bill Glazer Foreword by: Dan S. Kennedy Format: Paperback |
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ISBN: 9780982379301
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Graphis Advertising 2009 By: Graphis Format: Hardcover |
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Description:The advertising community's premiere showcase of print ads from around the world. The Annual is arranged into trade categories for easy referencing such as automotive, corporate, fashion, food, and sports. Over 300 of the best single ads and campaigns pro...ISBN: 9781932026528 |
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Buy-Ology By: Martin Lindstrom Format: Paperback |
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Description:Most anti-smoking campaigns inadvertently encourage people to smoke. The scent of melons helps sell electronic products.......ISBN: 9781847940131 |
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Global Marketing and Advertising : Understanding Cultural Paradoxes Editor: Marieke K. de Mooij Format: Paperback |
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Description:Foreword by Geert Hofstede Preface Summary of the Book Chapter 1: The Paradoxes In Global Marketing Communications The......ISBN: 9781412970419 |
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As Heard on TV : Popular Music in Advertising By: Bethany Klein Format: Hardcover |
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ISBN: 9780754666653
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Brands and Branding By: Rita Clifton, John Simmons Format: Hardcover |
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ISBN: 9781576603505
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Media Selling By: Charles Warner Format: Paperback |
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Description:"Media Selling has set the bar once again-providing the new knowledge standard for the industry. Whatever segment of......ISBN: 9781405158398 |
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More Chinglish By: Oliver Lutz Radtke Format: Paperback |
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Description:More Chinglish Speaking in Tongues More Chinglish: SPEAKING IN TONGUES offers a fresh look at the unintentional but very......ISBN: 9781423605843 |
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Key Concepts in Public Relations By: Sandra Cain Format: Paperback |
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Description:An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of......ISBN: 9780230203297 |
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Advertising, Sales, and Marketing By: Ken Mondschein, Ken Mondschein Editor: Print Matters Format: Paperback |
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ISBN: 9780816076208
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Plunkett's Advertising & Branding Industry Almanac 2009: Advertising & Branding Industry Market Research, Statistics, Trends & Leading Companies By: Plunkett Research Ltd Editor: Jack W. Plunkett Format: Paperback |
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ISBN: 9781593921187
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Latest Publisher Releases
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