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Total Results: 1380 
Advertising Media Planning

By: Jack Zanville Sissors, Roger B. Baron
Foreword by: Erwin Ephron
Format: Hardcover
Retail Price: $133.95
Booktopia Price $117.80

Description:

Discussions of media planning as the "noncreative" side of advertising miss the boat entirely. A successful ...

ISBN: 9780844215631

The Tipping Point: How Little Things Can Make a Big Difference

By: Malcolm Gladwell
Format: Paperback
Retail Price: $23.21
Booktopia Price $20.35

Description:

This celebrated bestseller, now in paperback, is a book that is changing the way world thinks about selling products......

ISBN: 9780316346627

Command Attention: Promoting Your Organization the Marine Corps Way

By: Keith Oliver
Foreword by: Joe Galloway
Format: Hardcover
Retail Price: $39.63
Booktopia Price $34.50
ISBN: 9781591146452

Secrets to Free Advertising on the Internet: A Complete Comprehensive Guide for Large and Small Businesses on How to Take Advantage of All the Adverti

By: Roert Noll, Anne Brashier
Format: Paperback
Retail Price: $30.10
Booktopia Price $26.35
ISBN: 9781600377051

Dry

By: Augusten Burroughs
Format: Paperback
Retail Price: $24.99
Booktopia Price $21.95

Description:

Young, good-looking and raking in the cash as a successful advertising executive, Augusten has everything going for......

ISBN: 9780733618871

Guide Sign Graphics

By: Ayuko Ishibashi
Editor: Saeco Oikawa
Format: Hardcover
Retail Price: $150.00
Booktopia Price $135.00
ISBN: 9784894445246

Grow Your Business with Google AdWords: 7 Quick and Easy Secrets for Reaching More Customers with the World's #1 Search Engine

By: Jon Smith, Smith Jon
Format: Paperback
Retail Price: $25.66
Booktopia Price $22.45
ISBN: 9780071629591

An Event to Remember : Designing Spectacular Special Occasions

By: Jerry Sibal
Format: Hardcover
Retail Price: $90.50
Booktopia Price $78.95

Description:

Jerry Sibal is no mere party planner. He's a world-renowned designer of unforgettable celebrations of every description.......

ISBN: 9781584797906

Event Tourism

Editor: Stephen J. Page, Joanne Connell
Format: Hardcover
Retail Price: $1825.00
Booktopia Price $1605.95

Description:

Edited by two leading scholars in the field, this is the first title in a new Routledge Major Works series, Critical......

ISBN: 9780415475174

Design for Special Events: 500 of the Best Logos, Invitations, and Graphics

By: Peleg Top
Format: Paperback
Retail Price: $45.25
Booktopia Price $39.50

Description:

Modeled on the format and presentation ofBusiness Graphics, this book will feature a vast collection of designs for......

ISBN: 9781592535774

Best of Business Card Design 8

By: Peteet Design, Sibley /. Peteet Design Austin
Format: Paperback
Retail Price: $45.25
Booktopia Price $39.50

Description:

The Best of Business Card Designseries features an innovative collection of the most current and best work by top......

ISBN: 9781592535750

Brilliant Copywriting: What the Best Copy Writers Know, Do and Say

By: Horberry Roger
Format: Paperback
Retail Price: $24.95
Booktopia Price $21.95

Description:

Keep it clear, keep it simple, make it brilliant and original. I've been saying that for years. It's a real joy to find......

ISBN: 9780273727347

Perspectives on Brand Management

By: Mark Uncles
Format: Paperback
Retail Price: $59.95
Booktopia Price $52.75

Description:

The time for an up-to-date authoritative text on brand management has come. Perspectives on Brand Management is an......

ISBN: 9780734610652

Globalizing Ideal Beauty: How Female Copywriters of the J. Walter Thompson Advertising Agency Redefined Beauty for the 20th Century

By: Denise Sutton
Format: Hardcover
Retail Price: $145.50
Booktopia Price $127.35

Description:

Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went......

ISBN: 9780230611740

Public Relations Writing Worktext: A Practical Guide for the Profession

By: Zappala Joseph, Joseph M. Zappala
Format: Hardcover
Retail Price: $225.18
Booktopia Price $196.95

Description:

Public Relations Worktextis a writing and planning resource for public relations students and practitioners....

ISBN: 9780415997539

Public Relations Writing Worktext: A Practical Guide for the Profession

By: Zappala Joseph, Joseph M. Zappala
Format: Paperback
Retail Price: $101.82
Booktopia Price $88.95

Description:

Public Relations Worktextis a writing and planning resource for public relations students and practitioners....

ISBN: 9780415997546

Signspotting III: Lost and Loster in Translation

Compiled by: Doug Lansky
Format: Paperback
Retail Price: $17.60
Booktopia Price $15.40
ISBN: 9780399535222

Adland: Searching for the Meaning of Life on a Branded Planet

By: James P. Othmer
Format: Hardcover
Retail Price: $41.01
Booktopia Price $35.80
ISBN: 9780385524964

Ads to Icons: How Advertising Succeeds in a Multimedia Age

By: Paul Springer
Format: Paperback
Retail Price: $45.18
Booktopia Price $39.50

Description:

The second edition" "of" Ads to Icons" examines current and future trends in advertising. Through 50 international case......

ISBN: 9780749456474

Heavy Hitter Sales Psychology: How to Penetrate the C-Level Executive Suite and Convince Company Leaders to Buy

By: Steve W. Martin
Format: Hardcover
Retail Price: $38.24
Booktopia Price $33.45
ISBN: 9780979796128
Total Results: 1380 
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